Performance Marketer / Media Buyer ((E-commerce))

Job Title: D2C Performance Marketer / Media Buyer (E-commerce) Location

Remote (Work from Anywhere)

Employment Type Full-time About EcomX (ScaleX Media)

EcomX is a fast-growing eCommerce growth and performance marketing company, helping D2C brands scale through data-driven strategies and high-performance digital campaigns. As a subsidiary of ScaleX, EcomX specializes in customer acquisition, media buying, conversion rate optimization, and sustainable revenue growth for ambitious eCommerce brands.

We're looking for a D2C Performance Marketer who can manage high-budget advertising campaigns, optimize customer acquisition, and scale profitable growth for e-commerce brands.

Why We're Hiring As we continue to expand our D2C portfolio, we're looking for an experienced Performance Marketer who understands the complete e-commerce funnel—from acquisition to conversion and scaling.

Who We're Looking For

• 2+ years of hands-on experience in D2C/E-commerce Performance Marketing.
• Proven experience managing Meta Ads and Google Ads for e-commerce brands.
• Strong understanding of ROAS, CAC, MER, AOV, LTV, CPA, and other e-commerce KPIs.
• Experience managing monthly ad budgets of ₹10L+.
• Hands-on experience with Shopify or other e-commerce platforms.
• Experience with Meta Pixel, Google Tag Manager (GTM), GA4, and conversion tracking.
• Strong analytical mindset with excellent reporting skills.
• Excellent communication and stakeholder management skills.

Bonus Points If You Have

• Experience scaling brands from ₹50L+ to multi-crore monthly revenue.
• Experience with retention marketing (Klaviyo, Mailchimp, etc.).
• Knowledge of CRO (Conversion Rate Optimization).
• Experience with attribution tools such as Triple Whale, Northbeam, or Hyros.
• Experience running YouTube, Performance Max, or Shopping campaigns.

Roles & Responsibilities

• Plan, launch, and optimize high-performing campaigns across Meta Ads and Google Ads.
• Drive profitable customer acquisition while maintaining target ROAS and CPA.
• Manage daily campaign performance and budgets.
• Conduct continuous A/B testing of creatives, audiences, landing pages, and offers.
• Optimize product pages and conversion funnels to improve performance.
• Collaborate closely with the creative team for ad creatives, UGC briefs, and campaign messaging.
• Analyze campaign performance and prepare daily, weekly, and monthly reports.
• Identify growth opportunities through data analysis and experimentation.
• Scale winning campaigns while maintaining profitability.
• Stay updated with the latest Meta and Google Ads platform changes and D2C trends.

Tools & Platforms

• Meta Ads Manager
• Google Ads
• Google Analytics 4 (GA4)
• Google Tag Manager (GTM)
• Shopify
• Microsoft Excel / Google Sheets

Success Metrics

• Achieving target ROAS
• Maintaining profitable Customer Acquisition Cost (CAC)
• Revenue Growth
• Conversion Rate Improvement
• Budget Utilization Efficiency
• Consistent campaign scaling
• Quality reporting and actionable insights

What's Necessary?

• Laptop
• Stable internet connection and power backup
• Availability during Indian Standard Time (IST)
• Strong analytical and problem-solving skills
• Passion for learning and experimenting with new growth strategies

What You'll Get

• Competitive salary
• Performance-based incentives
• Work-from-anywhere flexibility
• Opportunity to work with fast-growing D2C and e-commerce brands
• Rapid career growth in a high-performance environment
• Collaborative and learning-focused culture
• Health insurance and employee benefits

Do Not Apply If

• You don't have hands-on experience running Meta and Google Ads for D2C/e-commerce brands.
• You haven't managed performance campaigns with measurable business outcomes.
• You're not comfortable working with data, analytics, and performance metrics.
• You're looking for only organic or social media marketing roles.

Skills: media buyer,e-commerce,performance marketer,d2c