Performance Marketer | Google Ads

🌟 We're Hiring: Performance Marketer | Google Ads

📍 Location: United Arab Emirates (Remote)

🕒 Employment Type: Part-Time

💼 Experience Level: Mid-Level to Senior

🌐 Work Arrangement: Fully Remote

About Us

We are a growth-oriented organization focused on digital marketing, measurable performance, and sustainable customer acquisition. Through data-driven strategies, targeted advertising, and continuous experimentation, we aim to maximize marketing efficiency and deliver meaningful business results. We value analytical thinking, creativity, accountability, and a commitment to continuous improvement.

The Role

We are looking for a results-driven Performance Marketer specializing in Google Ads to plan, execute, optimize, and analyze paid advertising campaigns. This part-time, fully remote position is ideal for a marketing professional who understands search intent, audience targeting, conversion tracking, and campaign performance analysis.

You will work with marketing and business teams to develop acquisition strategies, improve campaign efficiency, and turn advertising data into actionable insights that support lead generation, sales growth, and measurable returns.

Key Responsibilities

• Plan, launch, and manage Google Ads campaigns across Search, Display, Performance Max, YouTube, and other relevant campaign types.
• Conduct keyword research, competitor analysis, audience research, and search-intent analysis to identify growth opportunities.
• Develop compelling ad copy, refine targeting, and coordinate landing-page improvements to increase engagement and conversions.
• Manage campaign budgets, bidding strategies, and account structures to improve cost efficiency and advertising performance.
• Set up and monitor conversion tracking using Google Ads, Google Analytics 4 (GA4), Google Tag Manager, and related tools.
• Analyze key metrics, including cost per acquisition (CPA), return on ad spend (ROAS), conversion rate, click-through rate, and cost per click.
• Conduct A/B tests on advertisements, landing pages, audience segments, and bidding strategies.
• Identify underperforming campaigns and implement data-backed optimization plans.
• Prepare regular performance reports, forecasts, and recommendations for marketing stakeholders.
• Collaborate with content, design, sales, and web teams to improve the customer journey and conversion outcomes.
• Stay informed about Google Ads updates, advertising policies, and emerging performance marketing practices.

Requirements

• Minimum 3+ years of relevant experience in performance marketing, paid search, digital advertising, or campaign management preferred.
• Bachelor's degree or equivalent qualification in Marketing, Business, Analytics, or a related field preferred.
• Hands-on experience managing Google Ads campaigns and optimizing budgets against defined business objectives.
• Strong understanding of keyword match types, bidding strategies, campaign structures, audience targeting, and conversion tracking.
• Familiarity with GA4, Google Tag Manager, Looker Studio, spreadsheets, and marketing analytics tools.
• Ability to interpret campaign data and translate insights into practical optimization decisions.
• Strong analytical thinking, attention to detail, and problem-solving skills.
• Effective communication and time-management skills, with the ability to work independently in a remote environment.

What We Offer

• Flexible part-time work with a fully remote arrangement.
• Opportunities to manage performance-driven campaigns and influence measurable business outcomes.
• A collaborative environment that values experimentation, analytical thinking, and innovation.
• Exposure to digital acquisition strategies, marketing analytics, and campaign optimization.
• Opportunities for professional development and continuous learning in performance marketing.
• If you are passionate about paid advertising, data-driven growth, and maximizing campaign performance, we welcome your application.