Performance Marketing & E-commerce Manager

Performance Marketing & E-commerce Manager

Full time

Shunya Wellness is a design-led spiritual lifestyle brand crafting premium meditation essentials, ritual tools & self-care products for modern seekers. We're looking for someone who can own and manage Shunya's digital growth engine - from performance marketing to website and conversion.

Join us if you are someone who understands both numbers and nuance, and can build systems that drive growth while staying aligned with a thoughtful, premium brand.

In Your Ownership

You will be responsible for managing and optimising Shunya's end-to-end digital presence, ensuring that traffic, website, and communication work together seamlessly.

Responsibilities

Performance Marketing

• End-to-end ownership of Meta Ads (strategy, setup, optimisation, reporting)
• Understanding what's working, what's not, and why
• Testing creatives, audiences, and funnels consistently
• Working closely with design/content to guide performance-led creatives
• Managing budgets with a long-term growth mindset

Website & E-commerce

• Managing Shopify website listings, collections, and product pages
• Ensuring product information, pricing, and structure are clean and accurate
• Coordinating updates to banners, landing pages, and UI elements
• Improving conversion through clarity, structure, and iteration
• Maintaining overall website hygiene and user experience

Email, WhatsApp & Retention

• Managing email marketing (campaigns + flows)
• Managing WhatsApp marketing & automations
• Building customer journeys across pre-purchase and post-purchase stages
• Ensuring communication feels aligned with the brand - not spammy

Data, Tracking & Systems

• Ownership of Meta Pixel, GA4, and event tracking
• Monitoring performance across channels and identifying key insights
• Creating simple, clear reports on revenue, ads, and conversions
• Ensuring tools and platforms integrate smoothly
• Supporting any additional tech or automation requirements

Skills Required

Hard & Soft Skills

• Strong understanding of Meta Ads & performance marketing
• Experience with Shopify and e-commerce workflows
• Familiarity with email & WhatsApp marketing tools
• Ability to read and interpret data meaningfully
• Comfort with tech tools, integrations, and troubleshooting
• Detail-oriented
• Structured thinking
• Ownership mindset
• Clear communication
• Accountability
• Adaptability
• Self-driven

Mindset Fit (important)

• Long-term brand building over short-term hacks
• Clarity over clutter
• Systems over shortcuts
• Responsibility over excuses
• Someone who wants to grow with the brand, not just manage tasks

Disclaimer: This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.