Performance Marketing Executive (PPC)_ SSI

Select Source International looking to hire Performance Marketing (PPC) Executive, responsible for creating and executing effective ad campaigns and strategies to generate high-quality leads (enterprise companies, talent acquisition leaders, HR teams, etc.), optimize conversion rates, and enhance brand visibility for Jobma.

Location: Gurgaon Sector 39

Shift: Night Shift (both side cab provided)

Responsibilities

• Create, manage, and optimize multi-channel paid marketing campaigns across platforms, including Google, Microsoft/Bing, LinkedIn, review/listing platforms, sponsored content opportunities, and other paid acquisition channels.
• Monitor campaign performance and strategies to improve metrics (CTR, CPL, CAC, pipeline contribution, etc.) and grow Jobma across the US and other global markets.
• A/B test ad creatives, landing pages, and targeting.
• Conduct keyword research and competitor analysis to identify high-potential keywords.
• Develop and deliver insightful reports to stakeholders, clearly communicating key results.
• Provide data-driven recommendations for campaign improvements.
• Work closely with marketing and sales teams to ensure campaign effectiveness.
• Stay up-to-date with industry trends and techniques, and incorporate them into your work.

Requirements and skills

• Experience: 2-4 years.
• A bachelors degree, preferably in marketing or a related field.
• Prior experience in a B2B SaaS / Software company is recommended.
• Proven track record of successfully creating and optimizing paid search and social campaigns to achieve marketing goals.
• Strong analytical skills and experience using AI and marketing tools such as Google Analytics, Hubspot, Semrush, Ahrefs, Looker Studio, SpyFu, Clarity, Smartlook, etc.
• Proficient Google Sheets user with strong skills in pivot tables, formulas, and report creation.
• Excellent communication skills and attention to detail.

About the Company

Jobma is a global video interviewing and assessment software company that is at the forefront of revolutionizing the hiring process. We have offices in the US and India (Gurgaon, Noida, and Indore). We take pride in fostering a culture of innovation and collaboration, with a team dedicated to developing creative and cutting-edge solutions for our customers.

Our employees enjoy the perks of a vibrant and inclusive workplace, including a collaborative team and additional benefits like healthcare and cab facilities. Were committed to creating an environment where our employees can thrive both professionally and personally.

For more info please go through : www.jobma.com

Please share your updated cv at [email protected]