Performance Marketing Manager

We are looking for a Performance Marketing Manager who combines strategic thinking, creativity, and strong analytical skills to turn marketing campaigns into measurable business results.

You will lead the development and management of integrated marketing campaigns for our clients, from translating business objectives into marketing strategies to campaign execution, performance monitoring, reporting, and continuous optimization.

Working closely with our internal stakeholders, external agencies, partners and clients, you will be the key marketing lead responsible for ensuring campaigns are delivered effectively and achieve their agreed objectives.

What You'll Do

Marketing Strategy & Planning

• Develop integrated marketing strategies aligned with client business objectives.
• Translate client requirements into clear marketing plans, campaign roadmaps and KPIs.
• Define target audiences, messaging, channels, budgets and campaign objectives.
• Recommend the most effective marketing approach based on business goals.

Campaign Management

• Lead the end-to-end planning and execution of client marketing campaigns.
• Coordinate campaign delivery with internal teams, agencies, media partners, and other stakeholders.
• Manage campaign timelines, deliverables, and project milestones.
• Ensure campaigns are delivered according to agreed strategy, quality, and timelines.

Performance Marketing & Optimization

• Plan and optimize digital marketing campaigns across relevant consumer channels.
• Monitor key performance indicators such as reach, engagement, conversions, CPL, CTR, and ROAS, where applicable.
• Analyze campaign data and identify opportunities to improve performance.
• Recommend media allocation and optimization strategies.
• Continuously improve campaign effectiveness based on data, insights, and market response.

Reporting & Client Management

• Prepare regular campaign performance reports and executive summaries.
• Present campaign results, insights, and recommendations to clients and internal stakeholders.
• Maintain accurate campaign documentation and performance tracking.
• Capture campaign learnings and apply best practices to future campaigns.

What We're Looking For

Education

• Bachelor's Degree in Marketing, Mass Communication, Business, or a related field.

Experience

• 3–5 years of relevant experience in performance marketing, campaign management, or event management.

Technical Skills

• Strong understanding of integrated marketing strategy and campaign planning.
• Hands-on experience in end-to-end campaign management and execution.
• Knowledge of digital and performance marketing channels.
• Strong marketing analytics, reporting, and campaign optimization skills.
• Ability to conduct market research, gather consumer insights, and analyze competitors.
• Experience working with marketing agencies, vendors, and external partners.

What You'll Bring

• Strong strategic thinking and problem-solving abilities.
• Commercial mindset with a strong customer focus.
• Data-driven and analytical approach to decision-making.
• Results-oriented attitude with a continuous improvement mindset.
• Strong stakeholder management and collaboration skills.
• Excellent communication, presentation, and project management skills.
• Fluent in English and Bahasa Malaysia; Chinese is an added advantage.

Why Join Us?

If you enjoy turning data into insights, insights into strategy, and strategy into measurable results, this could be the opportunity for you.

Join us and play a key role in delivering marketing campaigns that make a real business impact. 🚀

Apply now and tell us how you can turn marketing performance into business growth.