Performance Marketing Manager

Who you are

• You'll be a well-rounded marketer who can wear multiple hats: managing paid campaigns, building marketing automations with AI tools, analysing performance data, and handling other marketing tasks as they arise
• 4+ years of hands-on marketing experience, with demonstrable success managing paid advertising campaigns
• Strong proficiency with Google Ads and analytics tools (GA4 or similar)
• Genuine familiarity with automation platforms (n8n, Zapier, Claude Code, or equivalent) and comfort working with AI tools
• Experience with HubSpot or similar CRM platforms
• Analytical mindset, you can extract insights from data and use them to make decisions
• Ability to work independently and manage competing priorities in a small team environment
• Nice-to-haves: Bing Ads experience, familiarity with design tools like Canva or Figma, LinkedIn Ads experience
• We value diversity and are committed to creating an inclusive environment for all employees. If you're passionate about making a difference and eager to learn, we'd love to hear from you – even if you don't meet every requirement

What the job involves

• We're looking for an experienced Marketing Manager to join our growing team. You'll own our performance marketing channels, primarily Google Ads and Bing Ads, while building automation workflows that free us up to focus on strategy and creative
• Manage and optimise our Google Ads, Bing Ads, and LinkedIn campaigns, driving performance through A/B testing, bid management, and continuous campaign refinement
• Build automated marketing workflows and integrations using tools like n8n, Claude Code, and Zapier to streamline lead management, nurturing, and reporting
• Set up and interpret analytics dashboards using GA4 and HubSpot, tracking key metrics and converting data into actionable insights to guide strategy
• Maintain our CRM hygiene and segment audiences in HubSpot to ensure campaigns are targeted and personalised
• Create or manage landing pages, ad copy, email sequences, and other marketing assets as needed
• Contribute to broader marketing initiatives like campaign planning, budget forecasting, and channel experimentation
• Stay current with platform updates (Google Ads, Bing, HubSpot, GA4) and emerging automation opportunities to keep our tech stack efficient