Performance Marketing Specialist – Amazon Ads

Position: Performance Marketing Specialist - Amazon Ads

Location: Gurugram

️ Working Days: Monday to Friday

Experience Required: 2-3 years

Job Description: Performance Marketing Specialist - Amazon Ads

About The Role We are looking for a results-oriented Performance Marketing Specialist - Amazon Ads with 2-3 years of hands-on experience in managing and optimizing Amazon advertising campaigns. The ideal candidate should have a strong understanding of keyword research, campaign planning, budget management, and performance analysis, with a focus on driving sales and maximizing return on investment (ROI).

Candidates with experience working at digital marketing agencies handling D2C clients or directly with D2C brands will be preferred.

Key Responsibilities

• Campaign Management: Plan, execute, and manage Amazon Ads campaigns to drive product visibility, traffic, and sales.
• Keyword Research: Conduct keyword research to identify relevant search terms and improve campaign targeting.
• Campaign Planning & Optimization: Develop campaign strategies, monitor performance, and optimize campaigns to achieve advertising and business objectives.
• Budget Management: Allocate and manage advertising budgets efficiently to maximize returns and meet performance targets.
• Performance Tracking: Monitor campaign metrics, analyze results, and identify opportunities to improve advertising effectiveness.
• Sales & ROI Optimization: Implement data-driven strategies to increase sales, improve campaign efficiency, and maximize ROI.
• Performance Analysis: Evaluate campaign results and use actionable insights to continuously improve advertising performance.

Requirements

• 2-3 years of hands-on experience in Amazon Ads management.
• Strong understanding of keyword research, campaign planning, and advertising optimization.
• Proven experience in running, managing, and optimizing Amazon advertising campaigns.
• Prior experience working at a digital marketing agency handling D2C brands or directly with a D2C brand.
• Ability to track campaign performance, manage budgets, analyze data, and improve sales and ROI.
• Strong analytical skills and a practical, results-oriented approach to problem-solving.

Ideal Candidate

A performance marketing professional with hands-on expertise in Amazon Ads, a strong understanding of the D2C ecosystem, and the ability to drive profitable growth through effective campaign management and continuous optimization.