Performance Marketing Specialist ( Meta )

Job Description **:**Performance Marketing Specialist ( Meta )
Experience : 3yrs+
Location : Noida

Working Days : Monday - Friday

About Us:

GTF Technologies is a creative, fast-growing digital agency transforming the real-estate marketing space for 17+ years. We blend smart strategy, bold ideas, and cutting-edge tech to help brands stand out and scale. Join us and be part of a team where innovation, passion, and growth come alive every day.

Job Overview:

We are seeking a talented and experienced Meta Ads Specialist to join our marketing team. As a Meta Ads Specialist, you will play a critical role in creating and executing successful Meta advertising campaigns to drive brand awareness, engagement, and conversions. If you have a passion for digital marketing , a proven track record of managing successful Meta ad campaigns, and the ability to analyze data to optimize results,we want to hear from you.

Skills & Requirements:

• Bachelor's degree in marketing, advertising, or are later fields preferred.
• Minimum of 4 years of experience in managing Metaadvertising campaigns.
• Team handling experience is required.
• Proficiency in Facebook Ads Manager and other relevant digital marketing tools.
• Strong analytical skills and the ability to interpret data to make data-driven decisions.
• Excellent communication and copy writing skills.
• Creative thinking and the ability to create compelling creatives.
• Strong knowledge of SEO and SEM.
• A results-oriented mindset and a drive to meet and exceed KPIs.
• Detail-oriented with strong organizational skills.
• Ability to work independently and in a collaborative team environment.

Responsibilities:

• Develop and implement Meta advertising strategies to achieve business goals and objectives.
• Create and manage Meta ad campaigns, including ad copywriting, creative design, targeting, and bidding strategies.
• Monitor and optimize ad performance regularly to maximize ROI and achieve KPIs.
• Conduct A/B testing to identify the most effective ad creatives and audience segments.
• Stay updated with the latest Meta advertising trends and best practices.
• Collaborate with the marketing team to align Meta ad campaigns with overall marketing strategies.
• Generate reports and provide insights on campaign performance to key stakeholders.
• Manage ad budgets effectively to ensure cost-efficient advertising spend.
• Troubleshoot and resolve any ad campaign issues or discrepancies.
• Keep up-to-date with Meta's advertising policies and ensure compliance.

Why Join Us?

• Work on large-scale campaigns for top real estate clients.
• Join a growing team at the forefront of digital marketing innovation.
• Competitive salary, bonuses, and opportunities for career advancement.
• Continuous learning and professional development opportunities.
• Dynamic and fast-paced work environment.