Powersports Sales Associate

Powersports Sales Associate

Company: Boreal Motorsports Ltd.
Location: Meadow Lake, SK
Job Type: Full-Time
Compensation: Hourly Wage + Commissions
Schedule: Monday – Friday, 8:00 AM – 5:00 PM

About Us: Boreal Motorsports is excited to open our doors in Meadow Lake very soon, bringing a premier outdoor lifestyle experience to the community. We are passionate about the powersports and outdoor power equipment industries and pride ourselves on delivering exceptional customer service. We carry an industry-leading lineup including Can-Am Off-Road (ATVs & Side-by-Sides), Sea-Doo Personal Watercraft, Ski-Doo Snowmobiles, and Toro Lawn and Garden Equipment. We are looking for a driven, customer-focused Sales Associate to join our growing team.

The Role: As a Powersports Sales Associate, you will be the face of Boreal Motorsports, helping our customers find the perfect equipment for their work and play. You don’t just sell machines; you sell the lifestyle. Whether it's a farmer looking for a reliable Can-Am Defender, a family buying their first Sea-Doo, or a landscaper upgrading to a new Toro zero-turn, you will guide them through the entire sales process from the initial greeting to the final delivery.

Key Responsibilities:

• Greet customers enthusiastically and understand their specific needs and riding style.
• Maintain expert-level knowledge of our core brands (Can-Am, Sea-Doo, Ski-Doo, Toro) and stay updated on the latest features and accessories.
• Guide customers through the sales process, including product walkarounds, test drives (where applicable), quoting, and turning over to the finance department.
• Follow up with leads (phone, email, web inquiries) promptly and professionally.
• Represent the dealership at local trade shows, community events, and seasonal promotional days.
• Maintain a clean, organized, and visually appealing showroom and lot display.
• Build and maintain long-term relationships with customers to encourage repeat business and referrals.
• Attend manufacturer training and complete required certification modules.

Qualifications:

• Required: General knowledge of and passion for the powersports industry.
• Asset: Previous sales experience (powersports, automotive, or RV) is an asset. We are highly willing to train the right individual who brings strong industry knowledge and a great attitude.
• Strong communication and active listening skills.
• Self-motivated with a drive to meet and exceed sales targets.
• Basic computer proficiency (experience with dealership management software, such as Lightspeed DMS, is a strong asset).
• Valid driver’s license.

What We Offer:

• Consistent Monday to Friday, 8:00 AM to 5:00 PM schedule (with occasional seasonal or event-based weekend hours).
• A fun, fast-paced, but casual work environment surrounded by the best toys in the industry.
• Deep Employee Discounts on Products and accessories
• The opportunity to be a foundational part of a new store in the Meadow Lake community.

Pay: $20.00-$30.00 per hour

Expected hours: 40.0 – 44.0 per week

Benefits:

• Store discount

Work Location: In person