PPC Executive

We are looking for a skilled and motivated PPC Executive who has hands-on knowledge of Google Ads and Meta Ads. The ideal candidate should be able to plan, create, manage, and optimize paid advertising campaigns for different types of businesses.

Key Responsibilities:

• Set up and manage Google Ads campaigns including Search, Display, Shopping, Performance Max, and remarketing campaigns
• Create and manage Meta Ads campaigns for Facebook and Instagram
• Conduct keyword research, competitor research, and audience research
• Write basic ad copies and coordinate with the design/content team for creatives
• Monitor campaign performance and optimize for leads, sales, ROAS, CPA, and conversion rate
• Track conversions using Google Analytics, Google Tag Manager, Meta Pixel, and other tracking tools
• Prepare weekly/monthly performance reports with insights and recommendations
• Manage budgets and ensure campaigns are spending efficiently
• Stay updated with the latest Google Ads and Meta Ads trends and best practices

Required Skills:

• Basic to intermediate knowledge of Google Ads and Meta Ads
• Understanding of keyword match types, bidding strategies, audiences, and campaign structures
• Knowledge of conversion tracking, GA4, GTM, and Meta Pixel will be a plus
• Ability to analyze campaign data and suggest improvements
• Good communication and reporting skills
• Attention to detail and willingness to learn

Experience:

• 6 months to 2 years of experience in PPC, Google Ads, Meta Ads, or digital marketing preferred
• Freshers with strong practical knowledge may also apply

Job Type: Full-time
Work Mode: office
Salary: As per experience and skills

About the Role:
This is a great opportunity for someone who wants to grow in performance marketing and work on real campaigns across Google and Meta platforms.

Job Type: Full-time

Pay: ₹22,000.00 - ₹30,000.00 per month

Work Location: In person