PPC Executive

PPC Executive, Leeds, LS19

The following information provides an overview of the skills, qualities, and qualifications needed for this role.

Reactive Recruitment are working with a long-standing and reputable digital marketing/design agency who are currently looking for a talented PPC Executive to work on a hybrid basis from their head office in Leeds, West Yorkshire.

PPC Executive - Package Starting salary of £28,000–£30,000 per annum

Hybrid working with head office in Leeds

Office-based every Tuesday and Thursday, with remote working for the remainder of the week

Fantastic opportunity to develop within a growing and evolving PPC department

Overview Our client currently seek a motivated PPC Executive to join their growing PPC team. This is a great opportunity for someone with 1–3 years’ hands-on PPC experience who is ready to take the next step in their career within an established digital marketing environment.

You’ll take day-to-day responsibility for a portfolio of smaller, lower-budget client accounts, managing and optimising campaigns across Google Ads, Microsoft Advertising and Meta Ads. You’ll work closely with the PPC Manager, following established processes while taking ownership of campaign performance, tracking and optimisation.

The role will also provide the opportunity to contribute ideas towards improving workflows, reporting and the overall client experience as the PPC department continues to grow and develop.

Duties Include Manage and optimise PPC campaigns across Google Ads, Microsoft Advertising and Meta Ads

Take day-to-day responsibility for a portfolio of lower-budget PPC accounts

Monitor campaign performance, budgets, spend and conversion trends

Build and refine keyword lists, ad copy, audience targeting and campaign structures

Monitor and optimise bidding strategies, match types and Performance Max campaigns

Support and develop tracking setups using GA4, Google Tag Manager and other tracking platforms

Review campaign data and identify opportunities to improve performance and return on investment

Identify potential upsell and cross-sell opportunities across existing client accounts

Work closely with account managers to support smooth client onboarding and communication

Assist with creative tasks using Canva or Photoshop where required

Follow internal processes to ensure consistent delivery and high-quality campaign management

Contribute ideas to improve PPC workflows, reporting processes and client experience

Work closely with the PPC Manager and wider digital marketing team

Keep up to date with PPC developments, platform changes and industry best practices

Experience Required 1–3 years’ experience managing and optimising PPC campaigns (agency experience preferred)

Strong understanding of Google Ads, Meta Ads and Microsoft Advertising fundamentals is essential

Good knowledge of keywords, match types, bidding strategies and Performance Max campaigns

Basic experience using GA4, Google Tag Manager and other tracking platforms is essential

Good communication skills with the ability to explain PPC concepts clearly

Strong organisational skills and attention to detail

Comfortable working independently and managing multiple client accounts

Ability to follow established processes while taking ownership of day-to-day campaign activity

Desirable Experience working within a digital marketing agency

Familiarity with Canva or Photoshop

Experience identifying upsell or cross-sell opportunities within existing client accounts

We look forward to receiving your application.

KEY: PPC Executive, PPC Manager, PPC Coordinator, PPC Executive, Leeds, Bradford, West Yorkshire