PPC EXPERT

ABOUT THE ROLE

Nova Spark is looking for a PPC Expert with 1–2 years of experience, preferably from a digital marketing agency, to manage and optimize paid advertising campaigns for multiple clients.

KEY RESPONSIBILITIES

• Plan, launch, and optimize Google Ads and Meta Ads campaigns. Manage campaign budgets, bidding, targeting, and audience strategies. Conduct keyword research and competitor analysis. Create and optimize conversion-focused campaigns. Monitor CPC, CTR, CPL, CPA, ROAS, and conversions. Set up and troubleshoot GA4, Google Tag Manager (GTM), Meta Pixel, and Conversions API (CAPI). Prepare monthly campaign performance reports. Coordinate with SEO, SMM, Content, Design, and Account Management teams. Continuously test creatives, audiences, landing pages, and campaign structures. REQUIREMENTS 1–2 years of hands-on PPC experience; digital marketing agency experience preferred. Strong knowledge of Google Ads and Meta Ads. Understanding of conversion tracking and analytics. Good knowledge of lead generation and e-commerce campaigns. Ability to manage multiple client accounts. Strong analytical and problem-solving skills.

PREFERRED SKILLS

Google Ads Meta Ads GA4 GTM Meta Pixel CAPI Looker Studio Keyword Research Remarketing Lead Generation E-commerce Ads WHAT YOU’LL GET 100% remote work. Opportunity to work with multiple industries and campaigns. Exposure to performance marketing, AI tools, and modern growth strategies. Career growth within Nova Spark’s Performance Marketing team. Performance-based growth and incentives

Pay: ₹20,000.00 - ₹35,000.00 per hour

Work Location: Remote