PPC_EXECUTIVE

Responsibilities

• Plan, optimize, implement and manage paid campaigns for a variety of clients on Facebook, Instagram and Google.
• Ensure PPC campaigns are up and optimized according to brief and best practice guidelines.
• Develop near and long-time paid campaign strategies.
• Manage medium to large-sized PPC budgets.
• Work with the content team to ensure landing pages are effectively optimized for all PPC campaigns to ensure maximum ROI and conversion is possible.
• Perform keyword research and manage all bid management for your clients.
• Work with the PPC Manager to ensure all paid search activity falls in line with the larger search marketing and digital marketing strategy.
• Keep up to date with the latest industry trends.
• Analyze activity and performance of all paid campaigns and report findings back to the PPC Manager and subsequent clients.
• Help to define PPCs strategies for a host of clients.

Disclaimer: This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.