PR Executive 资深公关专员

该职位来源于猎聘 Job Responsibilities: 1, Maintain media relationships, draft press release, manage sample garments and coordinate celebrity，street style photo shoots and media events 2，Facilitate internal and external communication to ensure smooth information flow, and assist managers in providing strategic PR consultation 3,Collaborate with the team to plan and execute offline events, monitor brand performance, and prepare market analysis reports 4,Manage media and influencer/KOL/stylist/VIP/community exposures and gifting initiatives to maintain strong relationships 5,Continuously explore new VIP/community opportunities，stay updated on fashion trends, and compile revenant data 6,Independently liaise with media/KOLs to publish content, pitch media placements, and coordinate collaborations 7,Work cross-functionally to ensure smooth execution of PR campaigns and social media strategies Requirements: 1, Minimum 5 years of relevant work experience, prior experience in fashion, high-end apparel, or luxury industries is preferred 2, Bachelor's degree or higher in Public Relations , Marketing, Fashion

Communication, Cultural Arts, or related fields 3,Proficiency in English as a working language 4,Excellent Chinese copywriting skills with the ability to independently draft press releases 5, Proficient in Microsoft Office; familiarity with Adobe Photoshop/Premiere is a plus 6,Strong communication and coordination skills, team collaboration spirit, and ability to achieve assigned KPIs independently 7,Logical thinker with a strong sense of responsibility, resilience under pressure, and exceptional multitasking abilities 8,Genuine interest and passion for the fashion/fashion communication/media PR industry

工作内容： 1，维护媒体关系，撰写新闻稿，管理样衣、协调明星街拍及媒体活动 2，促进内部与外部沟通，确保信息流畅，协助经理提供战略公关咨询 3，与团队协作，策划和执行线下活动，监测品牌表现，制作市场分析报告 4，管理媒体与艺人/KOL/造型师/VIP/社区的曝光与赠礼，维护良好关系 5，持续探索新的VIP/社区机关，关注时尚资讯并整理相关数据 6，独立联系媒体/KOL发布稿件，进行媒体推介与合作安排 7，协调跨职能部门，确保顺利执行公关活动及社交媒体策略 岗位要求： 1，需要5年以上相关工作经验，有时尚、高级成衣或者奢侈品行业经验者优先 2，本科及以上学历，公关/市场营销/时尚传播/文化艺术专业优先 3，英文能作为工作语言 4，具备良好中文文案撰写功底，能独立撰写新闻稿 5，擅长Microsoft Office，擅长Adobe Photoshop/Premiere者更佳 6，具有较强的沟通协调能力，擅长与团队合作，能够独立的完成分配的KPI 7，逻辑性强，责任心强，抗压能力强，多任务处理能力强 8，对时尚/时尚传播/媒体公关行业有充足的兴趣与热情