S
Spark AI
PR Manager
Skills
Content Strategy
2 months ago
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Important information
Contract type:
Permanent
Salary:
MYR 72,000 – MYR 96,000 / year
Location:
Kuala Lumpur, Federal Territory of Kuala Lumpur, Malaysia
Work mode:
Onsite
Published on:
17 August 2026
What they need
- Global/Regional PR Strategy Development & Execution
Develop and implement global and regional public relations and communications strategies in alignment with client needs, including annual PR plans and international PR activations such as new product launch events, industry trade shows, and international summits. Ensure all communications content remains consistent with core brand messaging. - Media & KOL Relationship Management
Build, maintain, and deepen long-term partnerships with overseas mainstream media, vertical/niche media outlets, top-tier KOLs, industry analysts, and government agencies. This includes planning and driving exclusive media interviews, key spokesperson coverage, coordinating press release distributions, and amplifying brand influence through strategic KOL collaborations. - Content Planning & Localization
Oversee the writing and review of PR materials targeting overseas markets, including press releases, speeches, and key messaging documents. Ensure global communications content is accurately adapted to the cultural context of each regional market. - Cross-functional Collaboration
Work closely with the Beijing headquarters and group platform departments to ensure full alignment on business objectives and operational priorities.
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