Presales Executive

Senior Executive – Presales

Experience: 2–3 Years 
Location: Chennai (Work from Office) 
Employment Type: Full-Time

We are looking for a highly motivated and detail-oriented Senior Presales Executive to support business development and sales teams by creating compelling proposals, solution documents, presentations, and customer-facing collateral. The ideal candidate should possess excellent technical writing skills, strong business acumen, and the ability to collaborate with cross-functional teams to develop winning proposals and solution offerings.

Key Responsibilities

Proposal Management

• Lead end-to-end proposal development for RFPs, RFIs, RFQs, and unsolicited proposals.

• Analyze customer requirements and prepare customized technical and commercial proposals.

• Coordinate with solution architects, technical teams, project managers, and sales teams to gather inputs.

• Ensure proposals comply with customer requirements and submission timelines.

• Develop Statements of Work (SOW), MSA, solution documents, commercial responses, and executive summaries.

Solution Design & Presales Support

• Work closely with technical teams to prepare high-level solution approaches and architecture overviews.

• Create solution presentations, capability decks, case studies, whitepapers, and customer demonstrations.

• Support effort estimation, resource planning, project timelines, and pricing discussions.

• Participate in customer meetings, requirement discussions, and solution walkthroughs.

Content & Capability Development

• Maintain reusable proposal content, templates, case studies, and knowledge repositories.

• Create marketing collateral, brochures, service descriptions, and solution documents.

• Develop industry-specific content for Digital Transformation, Cloud, AI, Data Engineering, Application Modernization, QA, and Managed Services.

• Continuously improve proposal quality, messaging, and branding.

Market & Competitive Analysis

• Research customer industries, competitors, and market trends.

• Identify differentiators and value propositions for various service offerings.

• Support go-to-market initiatives and new service launches.

Collaboration

• Coordinate with Sales, Delivery, Engineering, Marketing, Finance, and Legal teams.

• Mentor junior presales team members.

• Maintain proposal trackers and ensure timely delivery.

Required Skills & Experience

• Technical Skills: IT Services and Digital Transformation knowledge, Cloud (Azure, AWS, GCP), AI/GenAI, Data & Analytics, DevOps, QA, Microsoft Word, PowerPoint, Excel, Project estimation and SDLC understanding, Enterprise architecture fundamentals

• Functional Skills: Proposal Writing, Technical Documentation, Business Writing, Requirement Analysis, Stakeholder Management, Bid Management, Content Development

• Soft Skills: Excellent communication, Analytical thinking, Attention to detail, Ability to work under deadlines, Customer-focused mindset, Leadership and collaboration

Qualifications

• Bachelor's degree in Engineering, Computer Science, Information Technology, or a related field.

• MBA (Marketing, Operations, Business Analytics, or equivalent) is an added advantage.

Preferred Experience

• Experience with RFP/RFI/RFQ responses.

• Exposure to Cloud, AI, Data Engineering, and Application Modernization.

• Experience preparing capability decks, case studies, and solution documents.

• Understanding of Fixed Price, Time & Material, Managed Services, and Dedicated Team pricing models.

• Exposure to CRM tools is an added advantage.

Key Performance Indicators (KPIs)

• Proposal win rate and quality

• On-time proposal submission

• Documentation accuracy

• Sales and customer satisfaction

• Knowledge repository contribution

• Cross-functional collaboration