Pricing Manager

Role & responsibilities:

1. Base fare setting and periodic revisions for all routes in your assigned region.

2. Dynamic and surge pricing monitoring demand signals, adjusting fares in real-time through the vendor AI tool, making manual overrides when the tool misprices.

3. Seasonal, festival, and holiday pricing building and executing pricing calendars for peak periods in your region

4. Competitor price monitoring tracking what other operators charge on your routes and recommending counter-responses

5. Promotional discount execution implementing coupon and discount strategies designed by the Operation Head, and proposing region-specific promotions based on local demand patterns

6. OTA parity management ensuring fare consistency across redBus, MakeMyTrip, AbhiBus, and the Shyamoli app within parity constraints.

7. Daily operation of the vendor AI pricing tool feeding strategies, configuring rules, monitoring output quality