Principal Publishing Product Manager

Who you are

• 10-12+ years of experience in publishing product management, product management, product strategy, go-to-market strategy, or a related discipline
• Expertise in shaping a digital product or platform during early development
• Expertise in translating will be player and market insights into product strategy and prioritization
• Expertise in developing and testing audience, positioning, or product-market-fit hypotheses
• Strong understanding of digital products, live-service games, and player lifecycle strategy
• Expertise in leading ambiguous, cross-functional initiatives with senior stakeholders
• Strong strategic thinking, communication, facilitation, and influence skills
• Ability to operate independently with limited oversight
• Experience working within game development or R&D environments
• Experience supporting products from concept through validation, early production, and launch
• Experience developing products that span multiple player touchpoints or connected experiences
• Familiarity with competitive ecosystems and social play
• Experience with global audience development and regional market testing
• Experience developing phased go-to-market or test-and-learn approaches
• Personal interest in games and emerging player experiences

What the job involves

• Riot Games is looking for a Principal Publishing Product Manager to embed with an early-stage development team working on an unannounced project
• As an embedded member of the development team, you will bring player, market, and publishing perspectives into product development from its earliest stages
• You will help shape the product vision, define target audiences and target markets, validate player value, and identify what must be true for the experience to succeed
• Working closely with Product, Design, Insights, Development, Publishing, and regional teams, you will drive learning, inform product decisions, and build the publishing strategy from the ground up
• As the product moves to launch, you will lead publishing readiness and go-to-market planning, helping prepare the product for a successful global launch and long-term player success
• Serve as the senior publishing product partner embedded within the development team, representing player and publishing perspective in product tradeoff discussions, ensuring publishing considerations meaningfully influence development and launch decisions
• Define target audiences, player needs, value propositions, and market opportunities
• Bring player, audience, market, and publishing insights into product strategy & roadmap decisions
• Develop the publishing strategy, positioning, and go-to-market plan from concept through launch and into live operations
• Evaluate product scope, sequencing, and investment recommendations based on player value and market opportunity
• Identify potential ecosystem, connected player experiences, community, competitive, and regional opportunities early in development
• Define success metrics for product validation, launch readiness, and long-term player engagement + value
• Align senior stakeholders around strategic choices, risks, tradeoffs, and next steps
• Lead cross-functional publishing readiness, ensuring the product is prepared for successful regional launches and long-term live operations

Benefits

• Healthcare: Medical, dental, and vision plans that cover you as well as your spouse/domestic partner and children.
• Family Care: Life insurance, parental leave, plus short and long-term disability.
• Open Paid Time Off: In addition to holidays, a 2-week end of year break, and a 1-week mid-year break, Rioters are trusted to take the time they need throughout the year.
• Retirement: Riot matches retirement contributions so you can continue to play games long after you retire.
• Play Fund: Riot’s annual play fund allows Rioters to broaden their knowledge of the games that matter to players and the community.
• Donation Matching: Riot matches donations of time and money to nonprofits to double down on support.