Product Content Coordinator (E-Commerce)

Key Responsibilities

• Product Management
• Maintain and update product data (e.g., descriptions, specifications, prices) across platforms.
• Coordinate product launches and ensure all content is prepared and live on time.
• Track inventory levels and ensure accurate stock information is reflected.
• Content Creation & Optimization
• Write compelling product descriptions that align with brand guidelines.
• Upload and manage high-quality images, videos, and other media assets.
• Optimize product listings for SEO and platform algorithms to increase visibility and conversion.
• Platform Coordination
• Ensure consistent product information across e-commerce platforms (e.g., Shopify, Lazada, Shopee, Zalora, TikTok).
• Address platform-specific content requirements and resolve any issues promptly.
• Collaboration
• Work closely with the marketing team to align product promotions and campaigns.
• Liaise with the design team for creative assets and the operations team for inventory updates.
• Analysis & Reporting
• Monitor the performance of product listings and identify areas for improvement.
• Generate reports on product sales, content engagement, and inventory status.
• Quality Control
• Ensure all product information is accurate, complete, and aligned with the brand image.
• Regularly audit product listings to maintain consistency and high standards.

Skills & Qualifications

• Strong attention to detail and organizational skills.
• Proficiency in e-commerce platforms and content management systems.
• Good understanding of SEO, digital marketing, and product presentation strategies.
• Excellent communication and teamwork skills.

The Product & Content Coordinator plays a pivotal role in shaping how products are perceived by customers, directly influencing purchasing decisions and overall brand success.