Product Manager – CDP Platform

Description Remote

Our client seeks a Product Manager to own and evolve the CDP platform. The role blends platform strategy with hands-on ownership of the current CDP ecosystem, including Redpoint and audience operations. The Product Manager will balance day-to-day stability and support with a roadmap toward modern personalization, orchestration, and activation capabilities.

This is a contract to hire opportunity. Applicants must be willing and able to work on a w2 basis and convert to FTE following contract duration. For our w2 consultants, we offer a great benefits package that includes Medical, Dental, and Vision benefits, 401k with company matching, and life insurance. Rate: $57.00 to $68.00/hr. w2

Responsibilities

• Own the CDP platform end to end across current operations and future-state evolution.
• Maintain and improve Redpoint through backlog management, enhancements, and prioritization.
• Define and drive new capabilities for personalization, orchestration, and activation.
• Align platform direction with business and marketing needs.
• Coordinate with vendors and optimize platform usage.
• Stabilize the current platform and support campaign teams and audience operations.
• Drive clarity and structure across backlog and in-flight work.
• Collaborate on data modeling with Snowflake and data dictionary stakeholders.
• Contribute to build versus buy decisions for the platform strategy.

Experience Requirements

• Product management experience owning a marketing or data platform, preferably a CDP.
• Hands-on experience operating and improving current-state platforms such as Redpoint or similar.
• Track record defining roadmaps for personalization, orchestration, and activation use cases.
• Experience partnering with marketing, data, and engineering stakeholders.
• Vendor coordination and backlog management experience.
• Exposure to data modeling concepts and cloud data platforms such as Snowflake.
• Ability to operate at different altitudes, from execution and operations to strategy.

Education Requirements