Product Planning Manager

JOB SUMMARY

The Manager – Product Planning is responsible for shaping and executing the mind to long term product strategy for the Philippine market.

This role ensures that vehicle offerings are competitive, aligned with customer expectations, and contribute to the company’s long-term growth and profitability.

The position requires strong market insight, strategic thinking, and cross-functional collaboration to deliver products that resonate with Filipino consumers.

JOB FUNCTION

Market Strategy & Voice of Customer:

Represent the voice of the PHI market within ASEAN RPM community and executive forums, ensuring product decisions reflect local customer needs, preferences, and market dynamics.

Product Lifecycle Management:

Lead product lifecycle planning from concept to end-of-life, including model year (MY), special versions (SV), and minor changes (MC), ensuring each phase supports volume and profit targets.

Customer & Market Insight:

Continuously monitor and analyze evolving customer behaviors, competitive movements, and technology trends and align product strategy and specifications.

Product Specification & Grade Strategy:

Define and oversee product specifications, grade mix, and feature enhancements tailored to the Philippine market, ensuring consistency and competitiveness across the lineup.

Long-Term Planning & Portfolio Development:

Contribute to mid-term (5-year) and long-term (10-year) product strategy development, ensuring alignment with regional direction and local business objectives.

Cross-Functional Collaboration:

Work closely with Sales, Marketing, Market Intelligence, Homologation and other functional teams to ensure product plans are executable and aligned with operational capabilities

Regional Alignment:

Secure consensus on price positioning, volume logic robustness and grade strategies with regional stakeholders to support target ever-all product competitiveness.

MINIMUM QUALIFICATIONS

Education and Certification

• Bachelor’s degree in Business Administration, Marketing, Engineering, or a related field.
• Advanced degree (e.g., MBA or Master’s in Product Management, Strategy, or Technology) is often preferred.
• Relevant certifications (e.g., PMP, Agile, Six Sigma, Product Management certifications) are a plus.

Experience

• Minimum 5–7 years of experience in product planning, product management, or strategic marketing.
• Proven track record in product lifecycle management, market analysis, and competitive benchmarking.
• Experience working in cross-functional and global teams, especially in regional or multinational settings.
• Demonstrated success in launching and managing products from concept to end-of-life.

Skills

• Strong strategic thinking and analytical skills.
• Excellent communication and stakeholder management abilities.
• Proficiency in tools like Excel, PowerPoint and other data visualization platforms (e.g., Tableau, Power BI).
• Deep understanding of customer insights, market trends, and technology forecasting.
• Ability to lead cross-functional planning, influence decision-making, and drive alignment across regions.

Other requirements

• Willingness to travel regionally or globally as needed.
• Comfortable working in fast-paced, matrixed environments.