Public Relations Executive

Position: Public Relations Executive
Department: Public Relations / Administration
Location: Ardram Hospital, Vettichira
Reports To: Admin/ HR

JOB SUMMARY

The Public Relations Executive is responsible for maintaining positive relationships between the hospital, patients, attendants, visitors, doctors, staff, corporate clients, and the general public. The role involves patient communication, handling enquiries, supporting hospital services, promoting hospital facilities, and maintaining a professional image of the hospital.

KEY RESPONSIBILITIES

• Welcome and assist patients, attendants, visitors, and guests in a courteous and professional manner.
• Provide accurate information regarding hospital departments, doctors, services, facilities, timings, and procedures.
• Coordinate with Front Office, OPD, Nursing, Billing, Pharmacy, Laboratory, Radiology, and other departments to support patients effectively.
• Handle patient and visitor enquiries, feedback, complaints, and suggestions professionally and ensure timely escalation when required.
• Assist patients in navigating hospital services and coordinate appointments, consultations, investigations, and other requirements.
• Maintain good communication and professional relationships with patients, doctors, staff, corporate clients, and external contacts.
• Support hospital promotional activities, health camps, awareness programs, events, and public relations activities.
• Assist in developing and maintaining the hospital's positive public image and reputation.
• Coordinate with the management and relevant departments for PR activities, campaigns, and special programs.
• Collect patient feedback and communicate important concerns to the concerned department or management.
• Maintain proper records and reports related to PR activities, patient feedback, enquiries, and promotional activities.
• Assist in social media, digital promotions, and other communication activities when required.
• Maintain confidentiality of patient and hospital information at all times.
• Perform other duties assigned by the Administrator or Management.

REQUIRED SKILLS & QUALIFICATIONS

• Bachelor's degree or diploma in Public Relations, Hospital Administration, Marketing, Management, or a related field.
• Excellent communication and interpersonal skills.
• Good command of English and Malayalam; knowledge of additional languages is an advantage.
• Pleasant personality with a patient-friendly and professional approach.
• Good problem-solving and coordination skills.
• Ability to handle patients, visitors, and difficult situations calmly and professionally.
• Basic computer knowledge and documentation skills.
• Previous experience in a hospital, healthcare, customer relations, or public relations role is preferred.

KEY ATTRIBUTES

Communication | Patient Relations | Coordination | Customer Service | Public Relations | Problem Solving | Professionalism | Teamwork

BENEFITS

• ACCOMODATION

Pay: ₹8,000.00 - ₹15,000.00 per month

Benefits:

• Food provided

Work Location: In person