Public Relations Manager

Who you are

• At least three years’ experience in PR, communications, or journalism - ideally from a fast-paced PR agency, in-house communications team, or national media environment
• A track record of delivering proactive campaigns end-to-end, with the creativity to generate strong ideas and the rigour to execute them well
• Experience managing external agencies or suppliers, with the confidence to brief, challenge, and hold partners to account
• Strong writing and editing skills across a range of formats - from press releases and pitches to briefing documents and campaign plans
• Comfort working across European markets, with the cultural awareness to adapt communications for different audiences and regulatory contexts
• A genuine interest in financial markets, investing, and macroeconomics - you do not need to be an expert, but you need to enjoy learning and communicating in this space
• Strong stakeholder management skills, with the ability to build trusted relationships with internal teams, spokespeople, journalists, and political contacts
• Fluency in German, French, Spanish, or Italian
• Experience working with financial services, fintech, or other regulated consumer brands
• Familiarity with public affairs - either in-house, through an agency, or via a media or policy background
• Experience of integrating AI in Workflows or an interest in learning how to do so
• Existing relationships and networks across Europe, including relevant media and/or political contacts in IG's key European markets
• Experience using data and analytics to evaluate communications impact beyond coverage volume

What the job involves

• This role sits within the PR & Public Affairs team, part of IG's Marketing & Growth function, and reports directly to the Head of PR & Public Affairs. The team is responsible for building IG's reputation across UK, Europe and Middle East - running the press office, delivering integrated PR campaigns, and growing IG's public affairs presence across the region
• You will work closely with the Product & Marketing teams to align communications activity with commercial priorities, and collaborate with Market Analysts and Client Managers to generate compelling data-led stories for media
• IG is looking for a PR Manager to help shape and deliver bold, high-impact communications across Europe at a pivotal moment in the business's history. You will drive proactive campaigns, drive the PR programme, and manage agency relationships across our European markets - playing a visible role in how IG is perceived by clients and media, across the region
• Drive proactive PR campaigns across Europe, from idea generation and briefing through to delivery, measurement, and iteration - ensuring campaigns are tied to commercial objectives and land with the right audiences in each market
• Manage agency relationships across PR in Europe, setting clear briefs, holding agencies accountable to quality and results, and making smart decisions about how external resource is deployed
• Partner with the Product & Marketing team to ensure communications activity is aligned to campaigns, product launches, and broader brand moments across Europe - acting as an integrated communications partner rather than a siloed function
• Work with Market Analysts and internal subject matter experts to surface data, insight, and commentary that can be shaped into strong media stories and thought leadership for European audiences
• Draft, edit, and review a range of content to a high standard - including press releases, messaging frameworks, Q&As, campaign briefs, and media pitches
• Prepare spokespeople for media engagements, developing briefing documents and messaging that are clear, accurate, and appropriately tailored to European audiences
• Track and report on communications performance across Europe, providing regular insight to the Head of PR & Public Affairs on campaign results, coverage quality, and opportunities to improve