Public Relations Virtual Assistant

Job Summary:
We're looking to add a detail-focused PR & Media Relations Assistant to support our public relations and communications efforts. This role centers on media coverage reporting, media list management, and dependable administrative support that keeps campaigns running smoothly. The right candidate is highly organized, comfortable working with media monitoring and reporting tools, and able to juggle multiple deadlines with accuracy and discretion.

Key Responsibilities:

• Put together earned media coverage reports, campaign recaps, and coverage books using CoverageBook
• Compile and update SMART Reports and earned coverage reports to track PR performance
• Maintain and clean media lists, keeping them accurate and weeding out outdated or inactive contacts
• Send media e-blasts and keep an eye on delivery, tracking bounce-backs and unsubscribes
• Track award and recognition deadlines, keep a master awards calendar, and prepare nomination templates and supporting materials
• Manage editorial calendars, byline deadlines, and conference and tradeshow tracking
• Organize and maintain folders and files across OneDrive and SharePoint
• Handle data entry, document formatting, and template creation to support the team
• Carry out research to support media outreach and campaign planning

Mandatory Skills:

• Hands-on experience with media monitoring and PR reporting tools such as Meltwater and CoverageBook
• Strong proficiency in Microsoft Office (Word, Excel, Teams, OneDrive, SharePoint)
• Solid document formatting, data entry, and template creation skills
• Excellent organizational skills with the ability to juggle multiple deadlines at once
• Able to handle confidential information with discretion
• Strong written and verbal communication skills
• Dependable, detail-focused, and able to work independently

Preferred Skills:

• Prior experience in public relations, communications, or a media agency environment
• Familiarity with Google Workspace (Google Meet, Google Drive)
• Experience preparing earned media reports and campaign recaps
• A feel for editorial calendars and media outreach workflows
• Able to handle multiple accounts or projects at the same time

Why Join Us:
This is a great chance to join a collaborative communications team where your organization and attention to detail will make a real impact. You'll play a key role in keeping campaigns on track and helping showcase results, with room to grow as the role develops.