Regional Creative Director, Southeast Asia

Job Title: Creative Director

Scope of Responsibility

Oversee regional creative strategy, visual deliverables, work quality and creative team management.

Group Profile

A global brand design, digital experience, digital marketing and creative consulting group with 1,500 employees.

Work Location

SO-12-7, MENARA 1, KL Ecocity, NO. 3, JALAN Bangsar, 59200 KUALA LUMPUR, W.P.

Key Responsibilities

1. Lead end-to-end creative strategy, visual system and brand experience design for Southeast Asia, ensuring international quality standards for all deliverables.
2. Develop creative works that balance localisation and international standards, with deep understanding of Southeast Asian multicultural landscape (Malay, Chinese, Indonesian, Thai).
3. Lead the creative team (art, copy, motion, visual) through pitch, presentation, project execution and delivery.
4. Elevate regional creative reputation and drive award-winning entries for international and Southeast Asian creative awards.
5. Collaborate with business and client teams to align creative expression with business objectives, improving client satisfaction and repeat business.
6. Build creative talent pipeline, nurture junior creative talents and standardise regional creative guidelines and workflows.
7. Track global and Southeast Asian creative trends, introduce innovative methodologies and tools.

Requirements

1. Experience: Minimum 8 years of creative experience in international 4A agencies, renowned independent creative agencies or brand design firms; minimum 5 years of team management experience.
2. Background: Solid background in art direction / creative direction. In-depth knowledge of Southeast Asian culture, aesthetics and local consumer preferences.
3. Competencies: Exceptional aesthetic judgement, strong conceptual, presentation and visual oversight skills, together with proven team leadership.
4. Portfolio: Proven track record of brand campaigns, social communications and digital experience projects. Experience serving FMCG, internet, technology and retail chain industries is preferred.
5. Language: Fluent English. Mandarin / Bahasa Malaysia is a plus.
6. Personal attributes: Passionate about creativity, pursuit of excellence, strong communication skills and ability to drive cross-functional collaboration efficiently.