Regional Distribution Manager

The Regional Distribution Manager will be responsible for driving sales, distribution and market expansion across assigned non-GCC markets, with a primary focus on the Levant and CIS regions.

The role will manage distributor relationships, develop new business opportunities, strengthen market coverage and ensure effective execution of brand strategies across the region. The position will also provide market intelligence and ensure our brands maintain strong visibility and competitive positioning within the markets.

Responsibilities

Key Responsibilities

• Regional Sales & Distribution
• Develop and execute sales and distribution strategies for assigned non-GCC markets.
• Manage and strengthen relationships with existing distributors and business partners.
• Drive sales performance, distribution growth and market penetration across assigned territories.
• Identify and onboard new distributors, retailers and relevant channel partners to expand market coverage.
• Monitor distributor performance against agreed sales, distribution and business targets.
• Review sales forecasts, stock levels, sell-in/sell-out performance and market requirements with distributors.
• Identify opportunities to expand product distribution across relevant channels and markets.
• Support distributors in developing effective sales and market plans for the brands.

Distributor & Partner Management

• Act as the key point of contact for distributors across the assigned markets.
• Conduct regular business reviews with distributors and follow up on agreed action plans.
• Build strong commercial relationships and negotiate effectively with distributors and key partners.
• Ensure distributors have the necessary product, marketing and promotional support to achieve business objectives.
• Monitor distributor compliance with agreed brand, pricing and commercial guidelines.

Brand Development & Market Expansion

• Identify opportunities to increase brand presence, distribution and market share.
• Explore new channels, retailers and specialised stores suitable for the brand portfolio.
• Identify opportunities for mall branding, local marketing activities and other initiatives that support brand visibility.
• Work closely with Marketing to ensure appropriate local market support and brand activation.
• Monitor how competing brands are positioned and distributed across the market and identify opportunities for improvement.

Market Intelligence

• Monitor market trends, competitor activity, pricing and new product launches.
• Gather feedback from distributors and sales teams on product performance, customer preferences and market opportunities.
• Analyse best-selling models, product categories, average selling prices and customer demographics.
• Identify gaps in the product portfolio and distribution network.
• Provide regular market updates and recommendations to senior management.

Promotions & Commercial Activities

• Coordinate with distributors on promotional campaigns, sales incentives and market activities.
• Monitor the effectiveness of promotional programmes and recommend improvements.
• Ensure distributors and sales teams are aligned on promotional schemes, targets and incentives.
• Follow up on promotional execution and incentive payouts where applicable.

Qualifications

• Minimum 4–5 years of experience managing non-GCC markets, specifically the Levant and CIS regions.
• Mandatory experience in watches, jewelry, accessories or perfumes.
• Strong experience in distributor management and international market development.
• Proven track record of developing distribution networks and driving sales growth across multiple markets.