Regional Sales Manager

Great sales teams don't happen by chance. They have great leaders.

If you're the kind of leader who enjoys developing people, building strong relationships and creating an environment where teams thrive, this could be the opportunity you've been looking for.

At Ainscough Crane Hire, our Area Sales Managers are already out there building relationships with customers across the UK. Your role isn't about making cold calls or chasing individual sales targets—it's about giving your team the direction, support and commercial leadership they need to succeed.

You'll work closely with colleagues across operations, planning and our depot network, helping everyone pull in the same direction to deliver outstanding customer service and sustainable business growth.

Covering London, the South East, South West and East of England, this is a leadership role for someone who understands that commercial success starts with people.

What you'll be doing

As Regional Sales Manager, you'll lead and support a team of Area Sales Managers, creating a high-performing, collaborative culture where people are motivated to achieve their best.

You'll

• Lead, coach and develop a team of Area Sales Managers across the Southern Region.
• Build strong working relationships with depot teams, operational colleagues and senior stakeholders.
• Help your team identify opportunities to grow existing customer relationships and win new business.
• Support Area Sales Managers with customer meetings, proposals and strategic account development.
• Monitor regional performance, identify trends and implement improvements where needed.
• Drive consistency in processes, reporting and commercial standards across the region.
• Conduct regular one-to-ones, coaching sessions and development reviews.
• Encourage collaboration between departments to deliver the best possible customer experience.
• Champion continuous improvement and help shape future ways of working.

What we're looking for

You'll be an experienced people leader with a commercial mindset and a genuine passion for developing others.

You'll Also Bring

• Experience leading, motivating and coaching successful commercial teams.
• The ability to build trusted relationships with colleagues and customers at every level.
• Strong communication and influencing skills.
• Excellent organisational and planning abilities.
• Commercial awareness with the confidence to make sound business decisions.
• A collaborative approach and the ability to work across multiple departments.
• Strong presentation and negotiation skills.
• Good IT skills, including Microsoft Office.

Experience within crane hire, lifting solutions or a related technical industry would be advantageous but isn't essential if you can demonstrate transferable leadership and commercial experience.

Why join Ainscough Crane Hire?

We're the UK's leading crane hire company, but what really sets us apart is our people. We invest in developing our teams, encourage collaboration and create opportunities for individuals to make a genuine impact.

Benefits

• Quarterly bonus
• Company car
• Travel and Health cover for you and your family/partner
• Bi-annual retention bonus
• 24 days annual leave, increasing with service
• Option to purchase an additional five days' holiday
• Group Life Assurance (3x basic salary)
• Company pension (4% employer / 5% employee)
• Access to Ainscough Advantage employee benefits platform
• Online holiday, payslip and personal information portal

Location: Flexible across the Southern Region, including London, the South East, South West and East of England.

If you're looking for a role where you can influence people, strengthen relationships and help shape the success of an entire region, we'd love to hear from you.