Regional Sales Manager

Regional Sales Manager | Abidjan, Ivory Coast

What This Role Is About

Our client is looking for a Regional Sales Manager, based in Abidjan, to lead sales growth across Ivory Coast and selected West African markets, including Benin, Burkina Faso, Guinea, Mali, Niger, Togo, and Mauritania.

The role will focus on expanding the distributor and reseller network across assigned markets, identifying new business opportunities, and driving sales across key product categories including smartphones, laptops, and accessories.

You will also coordinate closely with logistics, finance, marketing, and commercial teams to ensure smooth cross-border operations, effective partner support, and strong execution across each market.

The Client’s Definition of the Ideal Fit

• 5+ years of sales experience within IT, Consumer Electronics, Telecoms, FMCG, or a related industry
• Regional experience managing multiple African markets is highly preferred
• Proven experience developing and managing distributors, resellers, and retail partners
• Strong track record in market development, channel expansion, and achieving sales targets
• Experience selling smartphones, laptops, accessories, or other consumer technology products is highly preferred
• Good understanding of cross-border trade, distribution, and commercial operations
• Strong negotiation and partner management skills, with the ability to build long-term commercial relationships
• Proficiency in CRM systems and strong reporting and forecasting capabilities
• Fluent in English and French, both written and spoken
• Bachelor’s Degree in Business, Marketing, or a related field

This is an opportunity to drive regional expansion from Abidjan and build strong commercial partnerships across key West African markets.