Retail Marketing Manager

Company Description

HSAD UK is part of HSAD, a Marketing Creative Company within the LG group that goes beyond traditional advertising to create meaningful brand value for clients. The organization focuses on uncovering and resolving brand pain points through deep insight and bold, creative solutions. Guided by the principles “Heart of Storytelling” and “Art of Difference,” HSAD delivers distinctive, story-driven campaigns that differentiate clients in competitive markets. With over 1,400 multinational staff across 36 countries, HSAD offers a global, collaborative environment where team members grow alongside leading brands. HSAD UK continues this mission in the UK market, combining strategic thinking with creativity to support client success.

Role Description

• Support local implementation, development and supervision of global store identity consistency
• Planning Retail/ Shopper Marketing and supporting interior and design
• Planning key in-store displays and oversee production, installation, and store audits to ensure quality and compliance with brand standards.
• Managing production vendors & production / construction
• Conduct regular store visits to monitor store conditions, retail displays, and implementation standards on a monthly and annual basis
• Monitoring competitors’ display and reporting to LG Electronics and HSAD Korean HQ
• Conducts site visits as needed, construction and operational teams and shopper research
• Home Appliance Marketing support for LG Electronics UK

Qualifications

• Experience of advertising agency Retail / Shopper Marketing / Design
• Experience of planning retail Shop interior and exhibition (event)
• Proficiency in Microsoft Excel
• Basic understanding of CAD drafting and familiarity with Adobe Photoshop or other creative software would be an advantage
• Project management experience
• Bachelor degree in industrial design / interior / architecture is plus
• Strong written and verbal skills in Korean / English
• At least 3 years of experience, preferably at retail or ad agency (3 -5 years)