Retail Store Supervisor

Position Summary

The Store Supervisor is responsible for leading daily store operations and ensuring an exceptional customer experience while driving sales and operational excellence. This role serves as the primary sales floor leader, providing direction, coaching, and support to Store Associates and Senior Store Associates. The Store Supervisor partners closely with the Assistant Store Manager and Store Manager to achieve commercial objectives, maintain operational standards, and foster a high-performing team culture.

Key Responsibilities

Customer Experience & Brand Leadership

Lead by example in delivering an exceptional customer experience aligned with VF brand standards.

Act as a brand ambassador and product expert across all categories.

Resolve escalated customer concerns promptly and professionally.

Build strong customer relationships to drive loyalty, repeat visits, and brand advocacy.

Coach team members on customer engagement and selling techniques.

Sales & Commercial Performance

Drive achievement of store sales targets and key retail metrics including conversion, ATV, UPT, and units sold.

Monitor daily performance and motivate the team to achieve individual and store goals.

Identify opportunities to maximize sales through upselling and cross-selling

Support execution of marketing campaigns, promotions, and loyalty initiatives.

Communicate business priorities and sales strategies to the store team.

Team Leadership & Development

Supervise and coordinate daily activities of Store Associates and Senior Store Associates.

Provide coaching, feedback, and on-the-job training to enhance team performance.

Assist with onboarding and development of new hires.

Support workforce planning, task allocation, and sales floor coverage.

Foster a positive, inclusive, and collaborative team environment consistent with VF values.

Store Operations

Act as Manager-on-Duty when required and take accountability for store operations in the absence of the Store Manager or Assistant Store Manager.

Support opening and closing procedures, cash management, and store security controls.

Ensure compliance with company policies, operational procedures, and audit requirements.

Monitor store presentation, housekeeping, and visual merchandising standards.

Maintain a safe, organized, and customer-ready environment at all times.

Inventory Management & LossPrevention

Oversee stock replenishment activities and ensure product availability.

Support stock counts, cycle counts, and inventory accuracy initiatives.

Ensure adherence to loss prevention and shrink control procedures.

Monitor stockroom organization and operational efficiency.

Escalate inventory discrepancies and operational issues when necessary.

Qualifications

Minimum GCE O Levels/SHATEC/NITEC or equivalent

3-4 years of retail experience, preferably in fashion, footwear, sportswear, or lifestyle retail.

At least 1 year of experience in a supervisory, team lead, or key-holder capacity.

Demonstrated ability to achieve sales and productivity targets.

Experience leading and coaching frontline retail teams.

Strong communication, interpersonal, and problem-solving skills.

Ability to work flexible retail hours, including weekends and public holidays.

Proficiency in POS systems and basic proficiency in Microsoft Office applications

Key Competencies

Customer Focus

Sales Leadership

Team Leadership & Coaching

Commercial Acumen

Product Knowledge

Problem Solving

Communication Skills

Decision Making

Accountability

Adaptability

Operational Excellence

Attention to Detail

Physical Requirements

Ability to stand and walk for extended periods.

Ability to lift and move merchandise when required.

Comfortable performing merchandising, replenishment, stockroom, and operational activities.

Ability to work on the sales floor for extended periods during peak trading hours.

VF Corporation outfits consumers around the world with its diverse portfolio of iconic outdoor and activity-based lifestyle and workwear brands, including Vans®, The North Face®, Timberland® and Dickies®. Founded in 1899, VF is one of the world’s largest apparel, footwear and accessories companies with socially and environmentally responsible operations spanning numerous geographies, product categories and distribution channels. VF is committed to delivering innovative products to consumers and creating long-term value for its customers and shareholders. For more information, visit www.vfc.com.

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