Sales Agent

Company Description Kräfte specializes in contacting highly targeted, qualified leads and booking meetings for client companies using structured, data-driven methods. The company focuses on each client’s Ideal Customer Profile (ICP), including factors such as company size, location, and key decision makers. Kräfte also applies the BANT framework (Budget, Authority, Need, Timeliness) to ensure that prospects are well-qualified and aligned with client goals. By combining precise targeting with proven qualification criteria, Kräfte helps organizations streamline their sales pipeline and improve conversion rates.

Role Description This is a full-time remote role for a Sales Agent at Kräfte. The Sales Agent will engage targeted leads, qualify them using ICP and BANT criteria, and schedule meetings between prospects and client companies. Daily tasks include making outbound calls, sending emails and messages, following up with leads, and maintaining accurate records in CRM tools. The role involves understanding client offerings, addressing prospect questions, and providing a professional, customer-focused experience throughout the outreach process. The Sales Agent will collaborate with internal teams to refine messaging, share feedback from prospects, and meet performance targets related to qualified meetings and conversions.

Qualifications

• Strong Communication and Customer Service skills, including clear spoken and written communication and active listening.
• Proven Sales experience, with the ability to handle objections, qualify leads, and close for meetings or next steps.
• Knowledge of Insurance or related products and services, or the ability to quickly learn industry-specific offerings.
• Experience in Training or coaching environments, such as mentoring peers or adopting new sales processes and tools.
• Comfort working in a remote, target-driven environment, with good time management and self-motivation.
• Familiarity with CRM systems, lead management tools, and basic data entry practices.
• Ability to analyze prospect needs, apply qualification frameworks (such as BANT), and adapt messaging accordingly.
• Prior inside sales, telemarketing, or lead generation experience preferred; high school diploma or equivalent required, further education is an advantage.