Sales Analyst

Blackmores Group is a leading natural health company with proud Australian heritage, with extensive reach across Asia Pacific. Founded by visionary naturopath Maurice Blackmore in 1932, our vision is to connect every person on earth to the healing power of nature by combining our knowledge of nature and science to deliver quality health solutions to people and their pets everywhere, every day.

As a purpose-led, performance-driven organisation, Blackmores Group strives to create remarkable employee experiences through supporting a diverse and inclusive culture, creating leadership that inspires high performance, and providing everyone with opportunities to achieve their professional, personal and wellbeing goals supported by our flexible work practices and family friendly policies.

Purpose of role:

The Sales Analyst will be responsible for measuring and improving the return on investment (ROI) of trade spend across marketing and sales campaigns, while ensuring strong governance and control over how trade spend budgets are allocated, tracked, and reported

Responsibilities include:

Trade Spend ROI Analysis

• Build and maintain ROI models to evaluate the effectiveness of trade promotions, discounts, and campaign spend.
• Analyze pre- and post-campaign sales performance to quantify incremental revenue/volume driven by trade investment.
• Identify high- and low-performing spend categories, customers, or channels and recommend reallocation

Trade Spend Governance

• Set up and maintain controls to ensure trade spend is used according to approved budgets and guidelines.
• Track spend commitments vs. actuals, flagging overspend or budget deviations.
• Partner with Finance to reconcile trade spend accruals and ensure accurate accounting treatment.
• Maintain documentation/audit trail for spend approvals and campaign justifications.

Performance Tracking & Reporting

• Develop dashboards and regular reports tracking performance
• Provide monthly/quarterly business reviews to sales and category leadership with actionable insights.
• Monitor KPIs (e.g., ROI %, incremental sales, spend-to-sales ratio, others) and highlight risks or opportunities

Cross-functional Collaboration

• Work closely with Sales, Marketing, Category Management, and Finance teams to align on trade spend strategy.
• Support forecasting and budget planning cycles with historical spend/ROI data.

Who are you?

• Bachelor's degree in Business, Finance, Economics, Statistics, or related field.
• 2–4 years of experience in sales analytics, trade marketing finance, or commercial finance (FMCG/consumer goods background is a plus).
• Strong Excel skills; experience with BI tools (Power BI, Tableau) and/or SQL preferred.
• Solid understanding of trade spend mechanics (rebates, promotions, deductions, accruals).
• Strong analytical and communication skills; comfortable presenting to stakeholders.
• Experience with trade promotion management (TPM) systems.
• Exposure to ERP systems (SAP, Oracle) for spend tracking
• Proficiency in data analysis and reporting tools. (Excel & Power BI)
• Attention to detail and process oriented.

Agencies please note: this recruitment assignment is being managed directly by Blackmores Talent Acquisition team. We will reach out to our preferred agency partners if required. Your respect for this process is appreciated.