Sales Development Representative

About the role

This is an outbound sales specialist role focused on creating pipeline. You'll research target organisations, identify decision-makers, cold call, email, use LinkedIn and follow up consistently until you've either created an opportunity or established that there isn't one. You'll typically be speaking with people in leadership positions across marketing, shopper marketing, sales operations, procurement, supply chain and commercial teams within large multi-national consumer brands. Your job is to understand enough about their world to identify where BrandSpec could genuinely help — and then create the right next conversation with our senior business development team.

Key responsibilities

• Prospecting into targeted companies across FMCG, beverage, household and personal care, appliances, snacking, petcare and related sectors
• Making outbound calls every day
• Identifying and engaging relevant decision-makers
• Researching priority accounts and mapping key contacts
• Running personalised email and LinkedIn outreach
• Following up prospects professionally and consistently
• Uncovering problems, upcoming projects, supplier reviews and potential opportunities
• Qualifying whether there is a genuine commercial opportunity
• Booking quality discovery meetings for our senior sales team
• Maintaining accurate prospect and pipeline information in HubSpot

About you

• Confident on the phone
• Clear and concise
• Naturally curious
• Persistent without being annoying
• Highly organised
• Comfortable working to measurable targets
• Good at researching companies and people
• Comfortable talking with senior business people
• Coachable and keen to improve
• Previous B2B cold-calling, SDR, BDR, telesales or business-development experience would be ideal

About us

BrandSpec delivers value for brands by deploying our Mobilisar software into multinational brands to make their teams and budgets more productive and give greater visibility, control, reporting and decision making in their marketing & sales execution. We help marketing and sales teams execute the tangible things that make their brands visible in retail stores in multiple different markets. Mobilisar and our methodology combines services including design, sourcing and procurement, print, point-of-sale, promotional merchandise, warehousing, fulfilment, distribution and branded-asset management with technology that gives clients greater visibility and control. We work with some of the most recognizable consumer brands and are continuing to grow our client base across New Zealand, Australia and beyond.