Sales Development Representative

About the role

We're looking for an experienced Sales Development Representative to support one of our clients in the fast-growing legal technology space. This is a high-volume outbound role. Your main focus will be cold calling U.S. decision-makers, supported by email and LinkedIn outreach. You'll work through targeted accounts, qualify opportunities, and book meetings for the sales team.

What you'll need to succeed

• Proven Hunter: At least 1 year as an SDR/BDR, ideally in tech, SaaS, or B2B, with a track record of generating qualified meetings through high-volume cold calling and multi-touch sequences.
• U.S. Market Savvy: Experience prospecting into the U.S. B2B landscape, and an understanding of the nuances of American business communication.
• Tech-Forward: A solid foundational understanding of AI tools and the SaaS, CRM, and dialer ecosystem.
• Elite Communicator: Concise, confident, and persuasive, with excellent written and spoken English. You build rapport quickly with executives and can hold a real conversation rather than read from a script.
• Resilient & Driven: Naturally competitive, self-motivated, and persistent. Hearing "no" doesn't slow you down: you try a different angle and pick up the next call. You own your numbers.
• Coachable, with a Growth Mindset: You actively seek feedback, learn from mistakes, and are eager to adapt and grow with us.
• Fully Committed to the Schedule: This role is 100% in-office in Cape Town and works U.S. business hours, with U.S. public holidays off instead of South African ones. You need to be completely comfortable with this schedule before applying.

What you'll be doing

• Making high-volume cold calls to U.S. prospects, backed by email and LinkedIn outreach
• Researching accounts and prospects so every conversation is relevant
• Uncovering pain points, handling objections, and qualifying genuine opportunities (not just booking meetings)
• Booking qualified meetings and following up consistently across channels
• Working to set cadences and activity targets using dialer, CRM, and sales engagement tools
• Keeping CRM records accurate and taking ownership of your pipeline and results

Why join us?

You'll be part of an experienced SDR team supporting a client in the fast-growing legal tech space. It's a chance to build on your outbound experience, work with U.S. prospects, and sharpen your skills across the full SDR process, from the first cold call to a qualified meeting.