Sales Development Representative (Freelance)

About the Role

We are looking for highly motivated and results-driven Sales Development Representatives (SDRs) to support our business growth initiatives. In this role, you will identify potential clients, leverage your professional network, conduct outbound prospecting activities, qualify leads, and create qualified sales opportunities for our Commercial team.

This position is ideal for professionals with strong business networks who enjoy building relationships, engaging decision-makers, and creating meaningful business opportunities in a fast-paced environment.

Key Responsibilities

Lead Generation & Prospecting

• Identify and engage potential customers through your professional network, LinkedIn, industry databases, referrals, events, and inbound inquiries.
• Build and maintain a pipeline of qualified prospects aligned with BINAR's target customer profile.
• Conduct outbound prospecting through warm introductions, emails, social selling, and other outreach methods.

Lead Qualification

• Engage with prospects to understand their business challenges, objectives, and organizational needs.
• Qualify leads based on established criteria, including budget, decision-making authority, business fit, and purchasing timeline.
• Gather relevant information to ensure a smooth handoff to the Commercial team.

Meeting & Opportunity Creation

• Schedule and coordinate discovery meetings between qualified prospects and the Commercial team.
• Ensure all booked meetings meet qualification standards and represent genuine business opportunities.
• Attend client meetings when required and support the Commercial team in facilitating meaningful client engagements.

Pipeline Management

• Maintain accurate and up-to-date records of all prospect interactions.
• Track outreach activities, follow-ups, and pipeline progression.
• Provide regular reports on outreach performance and opportunity generation.

Cross-Functional Collaboration

• Collaborate closely with the Commercial team to improve lead generation strategies and conversion rates.
• Share market insights, customer feedback, and competitive intelligence to support business growth.
• Participate in important coordination sessions with the BINAR team when required.

Requirements

Qualifications

• Bachelor's Degree (S1) in any discipline.
• Fresh graduates are welcome to apply.
• 1–3 years of experience in Sales Development, Business Development, Lead Generation, Inside Sales, Account Management, Partnership, or related roles.
• Experience in B2B sales environments, preferably within SaaS, technology, consulting, corporate training, EdTech, HR services, or professional services.
• Existing professional network within corporate organizations will be considered a strong advantage.
• Familiarity with sales qualification methodologies such as BANT, SPIN, MEDDIC, or similar frameworks.
• Experience using CRM systems and sales prospecting tools is an advantage.

Preferred Traits

• Excellent verbal and written communication skills.
• Strong interpersonal, networking, and relationship-building abilities.
• Comfortable conducting outbound prospecting and business development activities.
• Self-motivated, highly organized, and target-oriented.
• Proactive mindset with strong follow-up discipline.
• Ability to work independently while collaborating effectively with cross-functional teams.

Contract Details

• Freelance Contract: 3 Months
• Working Arrangement: Flexible / primarily remote, with onsite attendance in Jakarta area required only for client meetings and important coordination sessions at BINAR's office when necessary.
• Performance-based Incentive: Available based on business development performance and qualified opportunity generation.
• Opportunity to contribute directly to BINAR's business growth initiatives and strategic sales development programs.
• Headcount: 5 Positions