Sales Engineer

Role & responsibilities

1. Market Research & Business Development

• Identify and develop new business opportunities across Semiconductor, Electronics, High-Purity Fluid Handling, Medical & Life Sciences, Solar & Energy, Defence and Aerospace sectors.
• Identify target customers, applications, industry trends and potential markets for PFA/PTFE products.
• Build and maintain a strong pipeline of prospective customers and business opportunities.
• Participate in industry exhibitions, trade fairs, seminars and technical conferences to generate leads and expand market presence.

2. New Customer Acquisition & Relationship Management

• Identify, approach and acquire new B2B customers through direct prospecting and industry networking.
• Conduct customer meetings, technical discussions and application assessments to understand customer requirements.
• Maintain regular communication and build long-term relationships with customers, consultants and industry stakeholders.
• Identify additional business opportunities within existing accounts through customer mining and cross-selling.

3. Technical Sales & Product Development

• Understand customer application requirements and coordinate with internal technical, R&D and production teams to develop suitable product solutions.
• Generate enquiries and RFQs, coordinate technical clarifications, and ensure timely preparation and submission of quotations.
• Coordinate product sampling, trials, testing, customer qualification and vendor registration processes.
• Follow up on development projects and ensure timely closure of customer requirements.

4. Sales Conversion & Revenue Generation

• Convert qualified enquiries and development opportunities into commercial orders and repeat business.
• Achieve assigned sales targets, customer acquisition goals and business development milestones.
• Develop and maintain a healthy sales pipeline to ensure a consistent flow of business.
• Monitor quotations, negotiate commercial terms and follow up on outstanding enquiries to improve order conversion.
• Track sales performance, revenue generation and the annualized business potential of new customers.

5. Sales Reporting & CRM Management

• Maintain accurate and updated customer information, leads, enquiries, quotations and opportunity status in the CRM system.
• Prepare regular reports on customer visits, sales pipeline, RFQs, development projects, order bookings and revenue performance.
• Track customer feedback, competitor activities and market developments to support business planning.

Preferred candidate profile

• B.E./B.Tech. in Mechanical, Polymer, Plastics or a related engineering discipline.
• MBA in Sales & Marketing will be an added advantage.
• 58 years of experience in technical B2B sales, industrial sales or business development.
• Experience in semiconductor, electronics, fluoropolymers, engineering plastics, pumps, valves, high-purity fluid handling or process equipment will be preferred.
• Proven track record in new customer acquisition, lead generation and business conversion.
• Ability to understand technical product requirements and communicate effectively with customers and internal technical teams.
• Strong negotiation, presentation, networking and relationship management skills.
• Proficiency in MS Excel, PowerPoint and CRM software.
• Willingness to travel extensively for customer visits, exhibitions and business development activities.