Sales Engineer

Sales Engineer

Location: Cluj, Mureș & Sibiu Counties

Type: Full-time, Field-Based

About the Role

We are looking for a Sales Engineer to develop and expand business relationships with industrial customers across Cluj, Mureș, and Sibiu counties. This is a consultative technical sales role focused on industrial end users, helping customers identify the most suitable technical solutions, improve productivity, and optimize their operations through high-quality industrial products and equipment.

The role combines technical expertise with business development and requires a professional who is comfortable working directly with engineers, maintenance teams, production managers, and procurement stakeholders within manufacturing and industrial environments.

Key Responsibilities

Business Development

• Identify and develop new business opportunities within industrial manufacturing companies.
• Build and manage a portfolio of industrial customers in the assigned territory.
• Prospect, qualify, and acquire new customers.
• Achieve sales targets and strategic growth goals.

Account Management

• Develop long-term relationships with key decision-makers, including: Production Managers, Maintenance Managers, Technical Directors, Procurement Specialists.
• Increase customer spend through cross-selling and upselling activities.
• Ensure high levels of customer satisfaction and retention.

Technical Consulting

• Understand customer processes, applications, and technical requirements.
• Recommend appropriate products and technical solutions.
• Conduct product demonstrations, technical presentations, and application trials.
• Provide technical support and guidance before and after the sale.
• Collaborate with suppliers and internal teams to address complex technical inquiries.

Territory Management

• Plan and execute regular customer visits throughout Cluj, Mureș, and Sibiu counties.
• Maintain an active sales pipeline and customer records in CRM.
• Monitor market trends, competitor activities, and customer requirements.
• Prepare regular sales forecasts and activity reports.

Candidate Profile

Education

• Bachelor's Degree in Engineering (Mechanical, Industrial, Manufacturing, Electrical, Mechatronics, Automation, or related field).

Experience

• Minimum 3-5 years of experience in technical sales, industrial sales, or application engineering.
• Experience working directly with industrial clients.
• Proven track record in business development and customer acquisition.
• Experience in one or more of the following sectors: Industrial tools, Industrial equipment, MRO (Maintenance, Repair & Operations), Technical distribution, Industrial automation, Manufacturing technologies

Technical & Commercial Skills

• Strong understanding of industrial environments and manufacturing processes.
• Ability to understand technical specifications and engineering applications.
• Excellent negotiation and relationship-building skills.
• Consultative and solution-oriented sales approach.
• Strong presentation and communication abilities.

Languages & Mobility

• Romanian - Fluent.
• English - Professional working proficiency.
• Valid Category B driving license.
• Willingness to travel extensively within the assigned territory.

What Success Looks Like

• Consistently acquires new industrial customers.
• Builds trusted relationships with decision-makers in manufacturing companies.
• Identifies and develops new sales opportunities within existing accounts.
• Provides technical value beyond product sales.
• Becomes a reliable partner for customers through expertise, responsiveness, and solution-oriented support.