Sales Executive

Job Title: Sales Executive
Location: Ecotech-3, Greater Noida
Industry: Toy manufacturing
Department: Sales & Business Development
Experience : minimum 3 years in sales

Job Summary
We are seeking an experienced and customer-oriented Sales Executive to support the growth of our toy manufacturing business. The ideal candidate will have a passion for sales, a polite and professional communication style, strong English-speaking and writing skills, and a customer-first mindset. This role focuses on lead conversion, new business generation, and building long-term relationships with distributors, retailers, and institutional buyers.

Key Responsibilities

• Generate new business opportunities through calling, follow-ups, and lead nurturing.
• Convert incoming and outbound leads into confirmed orders.
• Build and maintain strong, long-term relationships with customers.
• Communicate product details, pricing, and value propositions clearly and politely in English or Hindi.
• Handle customer inquiries with empathy, professionalism, and a solution-oriented approach.
• Conduct product presentations, demonstrations, and negotiations
• Achieve assigned sales targets on a monthly and quarterly basis.
• Track and improve lead conversion ratios.
• Conduct occasional field visits for client meetings, distributor onboarding, or trade-related activities (if required)
• Maintain accurate records of calls, leads, and orders in Excel or CRM or sales tracking systems.
• Coordinate with production, logistics, and accounts teams for smooth order fulfilment.
• Gather market feedback on customer preferences, competitor activity, and pricing trends.
• Represent the company professionally at all times.

Required Skills & Competencies

• Excellent spoken and written English communication skills
• Polite, patient, and professional phone etiquette
• Strong persuasion, negotiation, and closing skills
• Customer-first and relationship-driven approach
• Ability to handle objections and follow up consistently
• Self-motivated with a target-driven mindset
• Comfortable with cold calling and outbound sales
• Proficiency in MS Excel, CRM tools, and email communication
• Ability to work independently and in a team

Qualifications & Experience

• Bachelor's degree in Business, Marketing, or a related field (preferred)
• Minimum 3 years of sales experience (experience in toys, FMCG, consumer products, or manufacturing is an advantage)
• Experience working with distributors, retailers, or B2B customers is a plus

Key Performance Indicators (KPIs)

• Sales target achievement
• Lead-to-order conversion rate
• New customer/ distributor acquisition
• Customer satisfaction and repeat orders
• Quality and consistency of follow-ups

Compensation & Benefits

• Competitive fixed salary
• Sales-based performance incentives linked to target achievement and conversions
• Travel reimbursement for approved field visits
• Growth-oriented role with long-term career progression