Sales Executive

Company Overview: This opportunity is with METRO Cash & Carry, a unit of Reliance Retail Ventures Ltd., is India's leading wholesale company, with food and non-food assortments, and specializes in serving the needs of Traders, Kiranas; Hotels, Restaurants, and Caterers (HoReCa); Services, Companies, Offices (SCO) and as well as independent businesses. METRO India started operations in India in 2003 and was the first company to introduce cash-and-carry business format in India. Currently, METRO India operates large format stores under the brand 'METRO Wholesale' across the country.

Job Purpose: Increasing sales of Trader / HoReCa / Institutional (SCO) relevant articles in the designated markets.

Job Dimensions: Planning daily and weekly visit to the customers.

Acquisition of new customers in the assigned area.

Job Responsibilities:

• Creation of daily and weekly sales plan and order lists
• Diligently follow the customer visit plan every day
• Managing the accounts of 80-120 tagged customers
• Interacting with customers regularly and developing relationship with them
• Identifying bulk order opportunities and capitalizing on them
• Increase the number of buying customers and basket size of customer
• Identifying and rectifying de-growth amongst the customers
• Enrollment and tagging of new customers with sales potential
• Understanding customers business and recommending articles to them
• Coordinating with logistics and full service desk for delivery
• Assisting visiting customers with their purchase from the DC
• Ensuring timely delivery of orders and managing bulk orders
• Coordinating with DM Trader & TLs for special pricing
• Continuously updating knowledge about articles and offers
• Coordinating with customers for orders during Invoice level promotions
• Track customer wise sales and keep a check on customer balance
• Identify customers with a high sales potential and get them tagged
• Achieving sales & margin target month on month & annually
• Promote sales of private label products amongst customers
• Ensuring all the FOIS parameters are achieved regularly
• Assist customers with festival and seasonal stock planning & purchase
• Coordinating with main cash team for payment processing