Sales executives- Electrical products

Position: Sales Executive - Electrical Products

Location: [Location]

Experience: 1-5 Years

Industry: Electrical Products / Electrical Equipment

Job Summary We are looking for an energetic and result-oriented Sales Executive to drive sales of electrical products by developing new business, managing existing customers, and building strong relationships with dealers, distributors, contractors, and other channel partners.

Key Responsibilities

• Identify and develop new customers and business opportunities within the assigned territory.
• Promote and sell the company’s electrical products to dealers, distributors, contractors, OEMs, and institutional customers.
• Achieve monthly and annual sales targets and ensure healthy sales growth.
• Develop and maintain strong relationships with existing customers and channel partners.
• Conduct regular market visits to understand customer requirements, competitor activities, pricing, and market trends.
• Generate leads, prepare quotations, negotiate commercial terms, and follow up for order closures.
• Coordinate with internal teams including sales support, logistics, finance, and technical teams to ensure timely order execution.
• Ensure timely collection of payments and maintain healthy receivables.
• Provide product demonstrations and basic technical information to customers when required.
• Maintain accurate sales reports, customer records, pipeline updates, and territory information.

Candidate Profile

• Graduate/Diploma in Electrical Engineering, Electrical & Electronics Engineering, or a related discipline preferred.
• 2-6 years of experience in sales of electrical products/equipment.
• Experience in products such as switchgear, cables, wires, lighting, MCBs, MCCBs, panels, electrical accessories, transformers, or related electrical products will be preferred.
• Strong understanding of the electrical products market and distribution/channel sales.
• Good communication, negotiation, presentation, and relationship-management skills.
• Strong sales orientation with the ability to independently manage a territory and achieve targets.
• Willingness to travel extensively within the assigned territory.

Key Competencies

Sales & Business Development | Channel Management | Customer Relationship Management | Negotiation | Market Intelligence | Target Achievement | Territory Management