Sales Manager

JOB DESCRIPTION – SALES MANAGER

Heavy Mining & Construction Equipment

Job Title: Sales Manager

Department: Sales & Marketing

Location: [RAIPUR]

Reporting To: General Manager / Director

Industry: Mining, Heavy Equipment & Transportation

Job Purpose

To drive sales and business development for heavy mining and construction equipment such as dumper trucks, tipper trucks, surface miners, excavators, loaders, and other mining machinery. The Sales Manager will be responsible for identifying new customers, developing dealer/client relationships, generating leads, negotiating commercial terms, and achieving sales targets.

Key Responsibilities

• Develop and execute sales strategies for mining and heavy equipment.

• Generate new business opportunities with coal mines, mining contractors, infrastructure companies, transporters, and construction companies.

• Promote and sell:

• Dumper Trucks

• Tipper Trucks

• Surface Miner Machines

• Excavators

• Wheel Loaders

• Dozers

• Other mining and earthmoving equipment

• Visit mining sites, project locations, workshops, and customer offices to understand equipment requirements.

• Identify upcoming mining projects, tenders, fleet requirements, and equipment replacement opportunities.

• Build and maintain strong relationships with mine owners, contractors, fleet owners, purchase teams, project managers, and senior management.

• Prepare quotations, commercial proposals, product presentations, and sales offers.

• Negotiate price, payment terms, delivery schedules, warranty, and other commercial conditions with customers.

• Coordinate with the technical/service team for product demonstrations, inspections, trials, and machine commissioning.

• Follow up on leads, quotations, negotiations, and pending orders until successful closure.

• Achieve monthly, quarterly, and annual sales targets.

• Monitor competitors, market prices, customer preferences, and new equipment requirements.

• Maintain regular sales reports, customer databases, lead pipelines, and sales forecasts.

• Coordinate with finance, logistics, service, and spare-parts teams for timely delivery and customer support.

• Ensure proper after-sales coordination and maintain long-term customer relationships.

• Attend mining exhibitions, industry meetings, client meetings, and business networking events.

• Travel extensively to mining areas and project sites as required.

Required Skills & Competencies

• Strong knowledge of mining, construction, and heavy equipment sales.

• Understanding of dumper/tipper trucks, surface miners, and other earthmoving machinery.

• Excellent B2B sales and negotiation skills.

• Strong customer relationship and communication skills.

• Ability to generate leads and convert them into business.

• Good understanding of commercial negotiations and sales processes.

• Ability to prepare quotations, proposals, and sales reports.

• Strong networking with mining contractors and industrial customers.

• Target-oriented and capable of working independently.

• Willingness to travel extensively to mine sites and customer locations.

• Basic knowledge of MS Office/Excel and CRM systems.

Pay: ₹42,000.00 - ₹60,000.00 per month

Work Location: In person