Sales Manager

Client:

Leading Trading Company

We are looking for a Sales Manager – Electrical Products to take ownership of a newly launched electrical products division within an established trading business.

Responsibilities

• Build and grow the electrical products business across the UAE.
• Identify and win new customers across industrial, EPC, contracting, marine and facilities management sectors.
• Develop strong relationships with procurement teams, engineers, contractors and key decision-makers.
• Build a reliable supplier and manufacturer network and negotiate competitive commercial terms.
• Drive the complete sales cycle — from lead generation and technical discussions through quotation, negotiation, order closure and collections.
• Work closely with the internal estimation, sourcing and procurement teams to deliver competitive solutions and quotations.
• Develop a strong sales pipeline and take ownership of revenue, margins, forecasts and collections.
• Identify new project opportunities and monitor market pricing, competitors and customer demand.
• Advise on product range and stocking requirements based on market demand.
• Build and lead the sales team as the division scales.

Requirements

• 5+ year's B2B sales experience in electrical products, with strong UAE/GCC market exposure.
• Strong understanding of electrical products including switchgear, cables, panel components, lighting, ELV and automation.
• Proven success in winning new business and developing key accounts, ideally with an existing UAE/GCC network.
• Strong commercial, negotiation and relationship-building skills, with an understanding of pricing, margins and payment terms.
• Self-driven and comfortable building a new business, managing the sales pipeline and owning targets independently.
• Electrical Engineering qualification preferred; UAE Driving Licence required.