Sales Manager

About the role

Communicate with Malaysian automotive aftermarket customers to understand their needs and propose the right TecAlliance data and solutions, including parts manufacturers, distributors, independent workshops and trade associations.

Plan and achieve sales targets, identify new business opportunities, build strong customer relationships and strengthen TecAlliance’s presence in the market. Collaborate with internal TecAlliance teams to support Malaysian customers and regularly share relevant customer and industry insights.

Support business development activities in Vietnam and the Philippines, including 2–3 customer visits per year.

In addition, manage Pricing activities for the AP market, including cost evaluation, price creation and annual pricing reviews, in alignment with Global Pricing, Product and Sales teams.

Key responsibilities

• Achieve agreed sales targets and identify new business opportunities.
• Organize and coordinate all customer-related activities.
• Develop and manage TecAlliance’s sales strategy for Malaysia, Vietnam and the Philippines.
• Build and maintain strong customer relationships.
• Manage customer events, including Automechanika Kuala Lumpur.
• Maintain accurate customer and sales data in the CRM system.
• Regularly align with colleagues involved in data and solution delivery projects across Malaysia, Vietnam and the Philippines.
• Manage AP pricing, including price creation, on-demand pricing and annual pricing reviews.
• Evaluate new product and service costs and establish pricing for the AP market in alignment with other TecAlliance regions.
• Set up and evaluate customer-specific/on-demand pricing with Product Owners and Sales teams.
• Align pricing topics and key projects with Global Pricing, Product and Sales teams.

About you

• At least 5 years of experience in the automotive aftermarket industry.
• Strong professional network within the Independent Automotive Aftermarket.
• Experience in pricing, cost evaluation, commercial analysis or price management is an advantage.
• University or master’s degree in Sales & Marketing, Engineering or a related field.
• Strong communication skills in English, Mandarin Chinese and Malay.
• Proficient in Microsoft Office, with experience using CRM systems and other sales tools.
• Strong analytical skills with the ability to evaluate product/service costs, pricing history, market demand and customer-specific pricing.
• Strong commercial mindset with the ability to work independently and collaborate across regional and global teams.