Sales Manager- Electrical LT & HT Switchboards

• To lead and drive overall sales growth of LT & HT electrical switchboards by achieving revenue targets, expanding market presence, developing key customer relationships, and managing the sales team to ensure sustainable business growth and profitability.

ROLE & RESPOSIBLITY:

• Lead sales of LT & HT switchboards
• Drive aggressive revenue growth and order booking targets
• Develop new business, key accounts, and project pipeline
• Expand presence in EPC, industrial, and utility segments
• Achieve annual turnover growth as per company targets
• Strengthen dealer, consultant, and contractor network
• Lead and mentor sales team for performance improvement
• Coordinate with technical and project teams for execution

COMMUNICATIONS AND RELATIONSHIPS:

• Internal: Design & Engineering, Estimation Team, Production Department, Projects & Execution Team, Finance & Accounts, Purchase & Planning
• External: Consultants, EPC Contractors, Industrial Clients, Government Bodies, Channel Partners, OEM Suppliers

KNOWLEDGE, SKILLS AND EXPERIENCE REQUIRED FOR JOB:

• Bachelor's degree in electrical engineering (B.E./B.Tech Electrical). MBA in Marketing / Sales preferred
• 15+ years of relevant experience (Worked in organisation of 100+ cr)
• Strong knowledge of LT/HT switchboards & switchgear industry
• Proven track record in revenue growth & large order acquisition
• Strategic sales planning and business expansion capability
• Strong client relationship and negotiation skills

Key Performance Indicators (KPIs)

• Revenue Growth (%)
• Order Booking vs Target
• Sales Target Achievement (%)
• New Customer Acquisition
• Pipeline Value (Qualified Leads)
• Conversion Ratio (Enquiry to Order)