Sales Manager - Response

About BCCL

Bennett, Coleman & Co. Ltd. (BCCL) is one of India's largest media conglomerates, with a legacy dating back to 1838 and a portfolio that includes The Times of India, The Economic Times, Mumbai Mirror, Navbharat Times, Maharashtra Times, and Vijay Karnataka. Across print, digital, branded content, out-of-home, and experiential platforms, BCCL combines trusted journalism, audience insight, and innovation to shape conversations at scale.

About Response

Response is the sales function of BCCL and contributes significantly to the organisation's revenue. The team works across business planning, business development, client servicing, and sales capability building while leveraging market intelligence, analytics, and media solutions to drive business growth.

The opportunity

As a Sales Team Member, you will help drive revenue growth by building strong client relationships, identifying new business opportunities, and delivering effective advertising and media solutions. You will work closely with clients, agencies, and internal stakeholders to understand business objectives, recommend relevant offerings, and maximise revenue from existing and prospective accounts. This role offers the opportunity to contribute directly to business growth through consultative selling, market insights, and innovative client solutions.

What you will do

• Drive revenue through new business development, sponsorship opportunities, and existing client partnerships

• Analyse client businesses, market trends, competitor activity, media spends, and share of wallet to support sales planning

• Build and manage relationships with clients and agencies to strengthen long-term partnerships

• Identify opportunities within categories and develop plans to generate incremental revenue

• Collaborate with the Branch Vertical Head to create client-focused media solutions

• Drive incremental revenue for Response by selling TOI print-led IPs and experiences, creating new formats and unlocking business opportunities

• Coordinate with internal teams for campaign execution and timely delivery of commitments

• Provide updates on client meetings, order bookings, pipeline status, and revenue opportunities

• Participate in reviews and recommend actions to improve performance against business targets

What you bring

Must have

• 8-15 years of experience in sales, media sales, advertising sales, client servicing and business development

• Proven track record of developing client relationships and generating new business opportunities

• Strong commercial acumen with confident negotiation and proposal development skills

• The ability to understand client needs and translate them into relevant, ROI-focused solutions

• Strong communication, presentation, and stakeholder-influencing skills

• Established industry connections and the ability to build trusted, long-term partnerships

Preferred

• Experience in print, digital, media, advertising, or integrated sales environments.

• MBA or equivalent business qualification.

Education

A graduate degree in any discipline is required. An MBA is preferred. Equivalent relevant experience and a strong record in sales may also be considered.

Equal opportunity

BCCL is an equal opportunity employer. We are committed to building a diverse and inclusive workplace and consider applicants without discrimination based on gender, gender identity or expression, sexual orientation, disability, age, religion, caste, ethnicity, marital status, or any other characteristic protected by applicable law. Candidates who need reasonable accommodation during the recruitment process may inform the recruiter.