sales officer

Sales Officer – Job Description

Company: Khushi Agro Private Limited
Department: Sales
Reporting To: Area Sales Manager (ASM)
Location: Pune / Mumbai (as per the advertised role)

Job Summary

The Sales Officer is responsible for driving sales growth in the assigned territory by managing distributors, expanding retail coverage, achieving sales targets, and ensuring product availability and visibility in the market. LinkedIn

Key Responsibilities

• Achieve monthly, quarterly, and annual sales targets.
• Generate primary and secondary sales through distributors.
• Appoint, develop, and manage distributors.
• Visit retailers according to the beat plan and expand market coverage.
• Increase numeric and weighted distribution.
• Open new retail outlets and strengthen relationships with existing customers.
• Ensure product availability, merchandising, and planogram compliance.
• Execute trade promotions and new product launches.
• Monitor distributor inventory and stock levels.
• Track competitor activities, pricing, and market trends.
• Ensure timely payment collection and control outstanding dues.
• Prepare daily, weekly, and monthly sales reports.
• Coordinate with marketing, supply chain, and finance teams.
• Build long-term relationships with distributors, retailers, and key customers. LinkedIn

Required Qualifications

• Graduate in any discipline (MBA preferred but not mandatory).
• 2–5 years of FMCG sales experience.
• Experience in General Trade (GT) or Modern Trade (MT) is preferred.
• Strong communication, negotiation, and interpersonal skills.
• Good knowledge of MS Excel and sales reporting.
• Valid two-wheeler driving licence and willingness to travel extensively. LinkedIn

Key Skills

• Territory Management
• Distributor Management
• Retail Sales
• Business Development
• Merchandising
• Sales Forecasting
• Relationship Management
• Market Intelligence
• Negotiation & Communication
• Problem Solving LinkedIn

Key Performance Indicators (KPIs)

• Sales target achievement
• Sales growth (primary & secondary)
• New outlet additions
• Market coverage
• Product availability
• Distribution expansion
• Merchandising compliance
• Collection efficiency
• Distributor performance
• Market share growth LinkedIn

Apply for HR Shiha - 9111666582
mail id - [email protected]

Pay: ₹25,000.00 - ₹55,000.00 per month

Work Location: In person