Sales Officer - Modern Trade

About Zydus Wellness

Zydus Wellness, an FMCG leader, develops, manufactures, and markets health and wellness products,
integrating healthcare, skincare, and nutrition. Founded in 1988 with Sugar Free, India's first zero-calorie
sugar replacement, it now manages seven global brands, including Complan, Glucon-D, Everyuth, and
Nutralite. The company serves over 50 million families and supports more than 90,000 dairy farmers and
2,000 MSMEs.
With a focus on research, quality, and innovation, Zydus Wellness operates on core pillars of manufacturing
integrity and supply chain efficiency. Headquartered in Ahmedabad and Mumbai, it runs four
manufacturing facilities across India and eight co-packing facilities in India, Oman, and New Zealand. Listed
on the Bombay and National Stock Exchanges, Zydus Wellness is led by Chairman Dr. Sharvil Patel and CEO
Tarun Arora, serving customers in over 25 countries across three continents.

Get to know our organization - Click on the below links

1. Company Website
2. Zydus Corporate Park

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Sales Officer - MT

Functional Reporting: Area Sales Manager - MT

Administrative Reporting: Area Sales Manager - MT

Location: XXXX

Role Purpose:

The achievement of distribution, display & sales objectives (Redistribution & Primary) through effective
management of Modern Trade, Key Accounts and merchandising operations within the values and
parameters set by the company

Key Accountabilities/ Responsibilities:

1. Financial:
   Re-distribution & Primary Sales
   Implementing and monitoring the TOT conditions wherever an agreement is signed with a MT chain
   Implementing & monitoring Modern Trade inputs in form of promotions, display, launches etc.
   Monitor and ensure fill rates and collections are within the agreement terms and take action on chronic
   deviations

2. Customer:
   Ensuring display, merchandising, listing and availability of stocks in Modern trade
   Conducting regular reviews with individual MT chains
   Ensuring Distributor claims are made on time and settled

3. Process:
   Commercial Hygiene such as Payment Follow-up, Debit Note Collection & Submission, Reconciliation
   Ensuring the retailer claims are settled as per the TOTs and settled to retailers through RDS and the
   details are maintained
   Responsible for PO amendments and GRN follow-up. End to End stock placements

4. People:
   Induction, training and developing Merchandisers and RDS

Review and supervise Merchandiser performance on agreed parameters and conduct regular
feedback on the performance

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Key Deliverables:
Sales Targets Achievement: Meeting or exceeding sales targets set for the channel, often
measured in revenue, volume of orders, or number of new outlets.
Account Management: Develop and maintain strong relationship with Modern Trade Accounts,
understanding their business needs and objectives.
Collaboration: Work closely with cross-functional teams, including marketing, supply chain,
finance to ensure alignment on goals and execution of initiatives.
Key Interactions:
Modern Trade HO Team
Customer Trade Marketing / Trade Finance
Field Officer Sales (FOS)
Commercial Team
Supply Chain & CFA Team
MT Chains - Buying, Finance, Supply Chain & Store Operations
Key Dimensions:
Individual Contributor
Educational Qualifications:
Graduate / MBA Preferred
Experience (Type & Nature):
Preferably from FMCG / Modern Trade Sales Background with minimum 2 - 3 years of work
experience.
Functional Competencies
Strong negotiation and communication skills
Analytical mindset with ability to interpret data and market trends
Proficiency in Microsoft Office
Behavioral Competencies:
Team Player
Result Oriented

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