Sales Representative

Company Description AWL Agri Business Limited (formerly Adani Wilmar Limited) is one of India’s largest Food & FMCG companies, offering a wide range of essential kitchen staples such as edible oils, wheat flour, rice, pulses, and sugar. Its flagship brand, Fortune, is trusted by over 123 million households, reaching one in three Indian families. With 24 manufacturing facilities across 11 states, including India’s largest single-location refinery in Mundra, the company ensures efficient production and distribution. An extensive supply chain with 97 stock points, more than 10,000 distributors and sub-distributors, and a retail network of 2.1 million outlets provides strong market coverage across urban and rural India. AWL also serves HoReCa and institutional clients, exports specialized castor oil products, and has expanded into Home & Personal Care with soaps, handwashes, and multipurpose cleaners.

Role Description This is a full-time, on-site Sales Representative role based in Udaipur. The Sales Representative will manage and grow sales within an assigned territory by promoting AWL’s food and FMCG products to retail, HoReCa, and institutional customers. Responsibilities include identifying new business opportunities, maintaining strong relationships with existing clients, and ensuring effective coverage of distributors and retail outlets. The role involves regular market visits, executing sales and promotional plans, monitoring stock levels and displays, and providing feedback on market trends and competitor activities. The Sales Representative will collaborate with the regional sales team to achieve sales targets, support collections, and ensure adherence to company policies and standards.

Qualifications

• Proven sales and business development skills, including territory management and account relationship-building.
• Strong communication, negotiation, and presentation abilities to engage with distributors, retailers, and institutional clients.
• Basic data analysis and reporting skills, including comfort with sales tracking tools and MS Office (Excel, PowerPoint, Word).
• Knowledge of FMCG or food product markets, preferably with experience in edible oils, staples, or related categories.
• Ability to work independently in the field, prioritize tasks, and meet sales targets and deadlines.
• Minimum of a bachelor’s degree in Business, Marketing, Commerce, or a related field; relevant sales experience in FMCG is highly preferred.
• Comfort with extensive local travel within Udaipur and surrounding areas; familiarity with local market dynamics is an advantage.
• Commitment to ethical business practices, customer-centric mindset, and readiness to learn and adapt within a fast-paced environment.