Sales Representative

Valco

Commission Only | Uncapped Earning Potential

Valco is looking for ambitious, commercially minded Wholesale Traders/Sellers to help drive the next stage of our growth.

This is not a traditional salaried sales role. This is a commission-only opportunity, designed for people who want their earnings to be directly linked to the profitable business they generate.

We’re looking for genuine self-starters who can identify opportunities, approach customers, negotiate deals and turn them into profitable, repeat business.

You’ll be given access to our stock, purchase prices, customer database, systems and commercial framework. From there, we want you to use your judgement, initiative and sales ability to create business.

The Opportunity

Your earnings will be generated through commission on qualifying business, with no fixed basic salary and uncapped earning potential.

The more profitable business you create and develop, the greater your earning potential.

This role suits someone who is confident in their ability to find customers, negotiate commercially, close orders and build repeat business.

You’ll be responsible for developing a mix of new, existing and dormant customers, using whatever appropriate route is most effective — telephone, WhatsApp, email, customer visits, meetings, walk-ins, referrals and your own network.

You’ll be expected to:

• Proactively find and approach new wholesale customers.
• Identify a minimum of 10 new actionable prospects each working day.
• Develop existing customer accounts and increase repeat business.
• Reactivate dormant customers.
• Negotiate selling prices using your understanding of our purchase prices and agreed commercial parameters.
• Follow up quotations and opportunities and actively close business.
• Identify volume opportunities and products that can be traded into the market.
• Build strong, long-term customer relationships.
• Take ownership of your sales from initial conversation through to completed order.
• Provide useful customer and market feedback to our Sales and Purchasing teams.

The Challenge....

Your headline commercial objective is simple:

Generate enough profitable new and repeat business to help fill an 18T vehicle every trading day.

But we don’t want turnover for the sake of turnover.

We want Traders who understand the difference between selling and trading — balancing volume, selling price, purchase cost, margin, customer potential and repeat business to create commercially worthwhile sales.

Who We’re Looking For....

We’re looking for people who are:

• Genuine self-starters who don’t need to be given a daily calling list.
• Confident approaching completely new customers.
• Commercially minded and comfortable negotiating.
• Driven by targets and results.
• Comfortable using telephone and WhatsApp to generate business.
• Equally comfortable getting out and meeting customers face-to-face.
• Capable of developing relationships rather than simply chasing one-off orders.
• Organised and able to manage their own pipeline and follow-ups.
• Able to understand purchase price, selling price, margin and gross profit.
• Persistent, resilient and comfortable working with significant autonomy.

Experience within wholesale, food, FMCG, foodservice, hospitality or fresh produce would be particularly valuable, although ultimately we’re looking for people with strong commercial instincts and the ability to generate business.

What Makes This Opportunity Different?....

We’re not looking for somebody to sit at a desk and simply quote prices from a list.

We want someone who can trade.

We provide the stock, purchase prices, customer base, systems and commercial framework.You find the opportunity, negotiate the deal and create the business. Your earnings reflect the results you generate.

If you have the drive to build your own customer base, enjoy negotiating and want uncapped earning potential based on the profitable business you create, we want to hear from you.

Pay: £40,000.00-£80,000.00 per year

Work Location: Hybrid remote in Northumberland Park N17