Sales Representative

Role Overview

The candidate will be responsible for executing Casemurk's offline sales operations, developing retailer relationships, onboarding approved channel partners, generating orders, and coordinating day-to-day market activities.

The company's management will provide the business strategy, brand guidelines, SOPs, product training, and execution direction. The candidate is expected to follow these systems consistently and deliver measurable results.

Key Responsibilities1. Offline Sales

• Visit mobile phone shops, mobile accessory retailers, and other approved sales channels.
• Introduce Casemurk products using company-provided sales pitches, catalogues, and product information.
• Generate orders and achieve assigned sales targets.
• Follow up with existing retailers to generate repeat orders.
• Maintain regular communication with prospective and existing customers.

2. Retailer & Distribution Management

• Identify potential retailers and dealers within assigned markets.
• Onboard partners according to company-defined eligibility criteria and procedures.
• Maintain relationships with existing retailers and distributors.
• Coordinate orders, stock availability, dispatches, and delivery follow-ups.
• Track pending orders, payments, and retailer requirements.

3. SOP-Based Execution

• Follow company-defined SOPs for sales, pricing, discounts, retailer onboarding, reporting, and customer communication.
• Use only approved branding materials, product presentations, and sales communication.
• Maintain accurate records of visits, leads, orders, sales, and collections.
• Escalate issues and seek approval wherever required.
• Implement changes communicated by management without independently changing established processes.

4. Offline Operations

• Plan and complete assigned market visits.
• Coordinate with internal teams for inventory, order fulfilment, and payment follow-ups.
• Collect market feedback and competitor information and submit it to management.
• Keep retailer and distributor records updated.
• Complete daily, weekly, and monthly reporting as required.

Required Skills & Experience

• 2–5 years of relevant experience in field sales, retail sales, channel sales, or distribution preferred.
• Experience in mobile accessories, consumer electronics, or similar retail categories is an advantage.
• Strong communication, negotiation, and relationship-management skills.
• Ability to convert retailer visits into actual orders.
• Good follow-up, time-management, and reporting discipline.
• Basic knowledge of Excel, Google Sheets, and WhatsApp Business.
• Willingness to travel within assigned markets.

Working Style & Expectations

• Follow the company's SOPs and established brand guidelines.
• Work independently within the assigned responsibilities and approved processes.
• Take ownership of sales targets, follow-ups, and execution quality.
• Do not independently change pricing, branding, product positioning, discount policies, or commercial terms.
• Share suggestions and market observations with management for review and approval.
• Maintain professionalism, transparency, and accountability.

Performance Evaluation

Performance will be measured through:

• Sales target achievement.
• New active retailers and approved channel partners onboarded.
• Repeat orders and retailer retention.
• Market visit productivity and order conversion.
• Timely payment follow-ups and accurate reporting.
• Compliance with company SOPs and brand guidelines.

Compensation & Growth

• Fixed salary based on relevant experience and suitability.
• Performance-based sales incentives against predefined targets.
• Training on Casemurk products, SOPs, and sales processes.
• Growth opportunities based on execution quality, reliability, and business results.

Pay: ₹15,000.00 - ₹25,000.00 per month

Work Location: In person